1. According to AIDA Model, an advertisement should be all of these things EXCEPT which?

   1. Responsive

   2. Interesting

   3. Eye-catching

   4. Desirable

2. AIDA is a sequential model showing the states of mind that a person may go through while deciding what to buy. What does AIDA stand for?

   1. awareness, interest, design, action

   2. attention, information, desire, achievement

   3. awareness, interest, desire, attention

   4. attention, interest, desire, action

   5. awareness, information, desire, achievement

3. Conviction stage in the hierarchy of effects model by Philip Kotler refers to the stage where

   1. Consumers may be converted to try out the product, but may like other brands too

   2. The doubt in consumers' minds about buying the product needs to be changed into action

   3. The purchase experience has to be made easy and enjoyable

   4. Your product is evaluated and compared against other brands

4. The innovation adoption model implies that

   1. The challenge facing companies introducing new products or targeting new markets is to create awareness and interest among consumers

   2. The best way to evaluate a new product is through actual use so that performance can be judged

   3. Marketers could encourage trial by using demonstration or sampling programs or allowing consumers to use a product with a money-back commitment

   4. All of the other options

5. Information processing model adds a stage that is not mentioned in all the other three models. This stage is

   1. Exposure

   2. Retention

   3. Attention

In your opinion what are some strategies and approaches management can take when there is poor performance from the team due to management not knowing how to handle difficult situations?

Elaborate on the benefits of internet marketplace based on the four aspects below.

Ibm-130 - feasibility of international trade
1 – Explain which is the Risk Management Process. In your perspective which is the worst risk for a firm that is performing

425-450 word answer

One of your staff, Brown criticized his teammate, Black about his slow work performance because he is illiterate. Black got angry and rebutted with some sarcastic remarks. Black then dashed towards Brown and started screaming at the top of his voice.

You are their Supervisor and witnessed the whole incident. How can apply the Conflict Management Strategies to resolve this issue?

You have a daily demand for business cards of 5 units, and you are ordering your business cards from Business Card Kings, who charges $2 per card and $55 per order. For the calculation of your holding cost you think that an annual interest rate of 30% is reasonable. Suppose that you will use EOQ model. Note: Throughout this problem, you are required to round all solutions (intermediary results and the final answers) to integers.

1. Calculate the economic order quantity (i.e., EOQ) per order.

Now suppose that Business Card Kings provides a quantity discount: if you order less than 400 (including 400), it is $2 per card; but if you order more than 400, it is $1.25 per card.

2. Given this quantity discount scheme, calculate the optimal order quantity and the minimal cost (including holding, setup, and purchase costs).

Now suppose that the order delivery lead-time from Business Card Kings is two weeks.

3. Determine the re-order point based on the on-hand level of inventory of your business cards.

QUESTION 1 CASE

The coronavirus pandemic is a human tragedy, affecting hundreds of thousands of people globally. It is also having a growing impact on the global value chain, hence the global economy. All serious companies around the world have therefore found innovative ways of keeping business going nonetheless. One of such notable companies is Ghana’s Kantanka Inc. The company has established a dedicated team to ensure a simple but well- managed set of processes that maximize the health and safety of colleagues and customers. This team is led by the CEO of the company. The focus of the team has been broken down into five distinct work streams:  Employee management and wellbeing  Financial stress-testing and contingency planning  Supply chain monitoring  Marketing and sales  Any other business Kantanka Inc. is a car manufacturing company originating from Ghana which produces low-end vehicles. The company’s competitive advantage stems from its unconventional but effective and energy efficient technology which is not found in most vehicles around the world. The dashboard and other interior parts of the vehicles are made from wood, and the vehicles are powered by car batteries and solar energy. Recently, they have added on aircrafts and mechanized farming technologies. The company is set to take the African market by storm. The company decided in 2015 to enter Nigeria and Germany. With the backing of the government of Ghana, negotiations with both countries succeeded as negotiators from Nigeria and Germany were in natural sync with the Ghanaian lobbyist contracted. Once the company has gone international, it was only natural that value chain activities of the company would have to be rationalized to deal with the expansion, as well as all forms of risk with respect to exchange rate fluctuations. Speaking of financials, in this coronavirus pandemic period, companies such as Kantanka Inc. that entered into future contracts and used currency options as hedging instruments would have less to worry about since excuses from business partners would almost be non-existent. Recently in 2017, a company from Sậo Tome and Principé, called PreZi contacted Kantanka Inc. to obtain permission to use its technology. As to whether to agree or not to the agreement is still under scrutiny by Kantanka’s international expansion team.

a) Discuss five (5) ways the two negotiators can get along in order for their cultural backgrounds not to affect the outcome of their bargaining process.

b) Explain three (3) financial risks Kantanka Inc would definitely encounter.

c) What five (5) benefits is Kantanka Inc likely to gain from entering the German market?

d) Explain five (5) problems Kantanka Inc’s international expansion team should anticipate before entering the German market.

e) Explain the contractual strategy that would best characterize the Kantanka-PreZi agreement once agreed to.

Mention the Recommendations from the case?

Tasty meal is one of the largest foodservice retailer having more than 200 restaurants across country. It has more than 3000 employees including staff members, waiters and chefs.

However, Tasty Meal has been criticized for

    Unfair treatment with its employees by taking too many hours of working against very low wages. Tasty Meal has no difficulty in hiring its employees on low wages due to poverty and unemployment in the region. Even some employees mentioned that the hiring process depends heavily on the hiring manager’s opinion and without clear criteria and selection procedures. It has also been criticized for taking work from children against one time meal. The situation is even worst in under developed cities of the country.
    For drivers working in a delivery process the company using a specific software to track the drivers all the time.
    The working conditions inside the company were criticized as very poor conditions, without any considerations for employee’s safety and wellbeing, and privacy.
    Meals served are mostly junk food, oily, having high calorie and could cause health issues if eaten regularly. And the company usually hiding some ingredients, and nutrition information in its products.
    Tasty Meal is not even environmental friendly. Using disposable stuff like wrapping paper, straws and tableware are comparatively cost effective but harmful to the environment, especially those which are non-recyclable. It has been criticized for over packaging and using extra wrapping papers.
    To recover its reputation the company start donating money from its net profit to NGOs to take care of the

Assume that you work in the human resources department of XYZ Corporation (“XYZ”). Your supervisor, Jane Smith, informs you that XYZ is considering implementing an arbitration clause in its employee handbook. Since you are studying business law at , she asks you to write a memo to her summarizing the following:

1. The (general) pros and cons of arbitration for businesses; and

2. How an arbitration clause in an employee handbook (or an employment contract) should be drafted in order to be binding and enforceable. In other words, what should the company include in the language of the clause? What types of provisions or language should they avoid?

1. What is Cultural Relativism?  Is the Foreign Corrupt Practices Act based on Cultural Relativism?  Explain why or why not?

2.Since services are characterized by heterogeneity, how can a company standardize the delivery of a service? Give an example.

The phrase “it has been noted that” is an example of ________.

Question 1 options:

wordiness

imperative construction

a passive construction

redundancy

What types of outsourcing does the L'oreal company use? Justify your answer by giving at least one specific example. (1 point) What factors should the L’Oréal company consider when deciding whether or not to further outsource a particular part of their information systems? (1 points)

Sally is not pleased with the company she works for -- her manager does not care about her or her every-day life, and she is feeling stressed trying to juggle work, school and family obligations. Name at least three ways that her organization could help decrease work-family conflict and stress. Why should they bother?

We are expanding as a clothing sport company with stylish outfits and high quality to Australia . What would be the best to do?What is overall assessment and entry strategic plan for your company? Does your company’s mission statement and objective aligned with this business decision? What will be your corporate- and business-level strategies? Will your company have centralized or decentralized organizational structure? Which of the two types of international strategy will your company follow? Will your company make use of work teams?

This is a strategic management of an entry into new markets and classified as an Ops mgmt problem? Yes