4. As the chapter states, “Defining and targeting your audience is the best way to ensure a match between the company’s product or service and the consumer’s needs.” It only makes good sense that a market-oriented company would want to know as much as possible about its target audiences in order to serve them better. Today, technology has the capability to provide an increasing volume of data that allows audience profiling to become more targeted. Technology-driven audience profiling includes demographics, psychographics, multimedia preference, and characteristics studies in its analysis arsenal. From an ad agency or marketing organization perspective, the idea is simple: the more information you can supply to the creatives the better. OK, so what’s wrong with the picture we just presented to you? There are most likely many faults; however, chief among them are concerns about data collection methods and information security. In other words, there is worry about privacy rights. To investigate this ethical issue, conduct research on the privacy rights of consumers. Specifically, examine privacy rights on the Web and company statements about how consumer information is used. Summarize your findings. Once this is done, summarize your thoughts on how researchers seeking audience profiles can honor consumers’ privacy rights and still conduct meaningful research.
In: Economics
do you think the way classical economics models individual decision making (through utility maximization) is flawed and should be altered? If so, how?
In: Economics
Based on the Incorporation Doctrine, formulate a focus question that offers either a broad or specific analysis of the Incorporation Doctrine.
Once you have constructed your question, you should submit a short analysis based answer.
You will construct the question and then offer an answer. 300 words minimum please.
In: Economics
Suppose that (Yi, Xi) satisfy the assumptions we made in the regression analysis. A random sample of size n = 250 is drawn and yields
Yi =5.4 + 3.2×Xi, R2 =0.26, SER=6.2 (3.1) (1.5)
(i) TestH0 :β1 =0vs. H1 :β1 ̸=0atthe5%level.
(ii) Construct a 95% confidence interval for β1.
(iii) Suppose you learned that Yi and Xi were independent. Would you be surprised? Explain.
(iv) Suppose that Yi and Xi are independent, and many samples of size n = 250 are drawn, regressions estimated and the parts (a) and (b) answered. In what fraction of samples would the value β1 = 0 be included in the confidence interval from the second part.
In: Economics
What is the difference between product and production risk? How can they be mitigated?
In: Economics
In: Economics
In: Economics
what determines when it is a good time for a company to raise or lower the price of their product using pricing of elasticity demand
In: Economics
two duopoly markets with a homogeneous good have a demand function of P= 100 - Q. Their costs are TC1=50q1 and TC2= 40q2. The two firms collude. What are the producer surplus, consumer surplus and profit?
In: Economics
1. The following data summarize the expenditures for the country of XYZ during 2015 in millions of alphabet, the currency of country XYZ. (5 point) Gross Private Domestic Investment $300 Business Fixed Investment $200 Change in Inventories $100 Exports $200 Imports $300 Personal Consumption Expenditures $900 Government Consumption Expenditures and $500 Statistical Discrepancy $20 Depreciation Expenditures $60
|
Gross Private Domestic Investment |
$300 |
|
Business Fixed Investment |
$200 |
|
Change in Inventories |
$100 |
|
Exports |
$200 |
|
Imports |
$300 |
|
Personal Consumption Expenditures |
$900 |
|
Government Consumption Expenditures and |
$500 |
|
Statistical Discrepancy |
$20 |
|
Depreciation Expenditures |
$60 |
a. Calculate net exports
b. Calculate GDP
c. Calculate national income
d. Assume that the GDP deflator is 120 and calculate real GDP for 2015.
In: Economics
Consider the meaning of the term Renaissance man and the pursuit of this depth and breadth of accomplishment among leaders. Should leaders today strive to be Renaissance men and women? Why, or why not? Please use specific examples from the period 1300–1550 to support your response.
In: Economics
Read the following excerpt and answer question Robots’ rise to spark jobs crisis, says Seek chief A key player in the Australian jobs market [Seek chief executive Andrew Bassat] has warned that the rate at which robots replace humans in the workplace will spark an employment crisis and has urged companies and governments to urgently confront the issue. In a recent report, consulting giant McKinsey assessed more than 800 jobs to see how robots could replace people. It found the accommodation and food services sectors were the most ripe for automation, with machines able to perform about 75 per cent of the work in those sectors. In the resources sector, one of Australia’s biggest employers, it found robots could perform more than 60 per cent of the work. In another report, PwC claimed that automated bots in the future could take 38 per cent of jobs in the US, 30 per cent in Britain, 35 per cent in Germany and 21 per cent in Japan. The firm said the jobs most likely to be taken by robots would be in the transportation and storage sectors, as well as manufacturing and retail. But it said the productivity benefits could lead to higher salaries being paid to the remaining human workers. Mr Bassat said “Government also has a big role to play in closing the gap between supply and demand with the new jobs. Directing people to education and training that will lead to available jobs (where in some cases there are skill shortages), not to places where jobs are fast disappearing.’’ Author: Damon Kitney, Victorian Business Editor Source: The Australian (July 04, 2017) Required:
A) What are the likely effects of a change from human to robot labour on Aggregate Demand, Short Run Aggregate Supply and Long Run Aggregate Supply? What are the effects on GDP, employment and price level. Assume that robots are more productive and cheaper than human workers, and can be used in most sectors of the economy. Also, assume that, previously, the Australian economy was in short- and long-run macroeconomic equilibrium, with actual real GDP being equal to its potential level.
B) Describe how the ABS measures GDP using the income method.
C) Explain how the components of income that add to final GDP might change.
In: Economics
As you prepare to view Life + Debt which has been labeled as a poor documentary, since it shows just one side of the story and makes a caricature of what is a complex issue - that of globalization. This documentary continues the conceptualization of Third World countries as passive actors in the global political economy. However armed with your knowledge of the global economy, and the place that Third World now occupy, please answer the following question.
Identify possible products that should have been sold to the caribbean region, and internationally.
In: Economics
With the development of information technology, advertising is becoming more intrusive in our daily lives.
Discuss the pros and cons of advertising of medical and pharmaceutical products? Should the government impose more restrictions on advertising on these products? If so, under what conditions?
In: Economics
Please type MAX 2 sentences for each question.
1) Why did the US invade Iraq in 2003?
2) Why was Hurricane Katrina a national issue in 2005?
3) What were the highlights of the George W. Bush administration?
4) What were the highlights of Barack Obama's administration?
5) What issues divided liberals from conservatives in the early 2000s?
In: Economics