Describe and discuss ethical challenges of greatest concern to IT professionals (individual, organization, profession)

- Saga Holidays

You will need to present the following information as part of a 15 minute group presentation.

1. Background information on the company you chose as it relates to their marketing strategy

2. The three personas you have created

3. What evidence you have to support your decision regarding these personas

4. How would you advise that your company target these personas?

Each section should refer to relevant academic theory and models that apply to your situation.

Building a Culture for Inclusion at Whirlpool

Approximately 60 percent of the employees of Michigan-based Whirlpool Corporation, the world's largest manufacturer of home appliances, are located outside of North America. Even within North America, the company has a rich multicultural mix of employees. Diversity and inclusion are central to Whirlpool Corporation's goal of placing its appliances in “every home, everywhere”—a vision that guides its employees around the world. Whirlpool believes that acknowledging its diversity and practicing inclusiveness allows it to utilize all employees' unique strengths to increase Whirlpool's productivity, profit, and performance.

“At Whirlpool, we best serve the unique needs of our customers through diverse, inclusive and engaged employees who truly reflect our global customer base,” says Jeff Fettig, chairman and CEO. Because diverse employees help provide a keen understanding of its diverse global customers' needs, diversity and inclusion are encouraged throughout the organization. Whirlpool views diversity as about being different, and inclusion as the respectful involvement of all people and making use of everyone's talents. Whirlpool believes that differences create value, and they practice inclusion because it enables the company to best respond to the needs of its diverse customers.

Senior leaders make inclusion a top priority. A diversity council oversees the efforts of the corporate diversity network, and a diversity network mentoring program addresses the needs of new hires. The company also hosted a diversity summit to discuss building a culture of inclusion.

Whirlpool understands that its leaders must first show an understanding of and interest in diversity before it can become part of the company culture. To involve busy senior leadership and middle management in the company's diversity efforts, it creates short five- to ten-minute podcasts that report on the company's diversity initiatives, and gives iPod Shuffles to upper management so that they can listen to these programs while on the go. Executives can also print them out as short, two-page papers. A diversity and inclusion “lunch and learn” series, hosted by the employee-based diversity networks, offers a comfortable environment to generate discussion among peers. The engagement of Whirlpool's leaders has stimulated positive change throughout the organization.

Whirlpool integrated diversity and inclusion into its business in three phases:

1. Awareness building: Whirlpool began by building the business case for diversity in a changing consumer marketplace, and then delivered that message along with diversity training to the company's approximately 18,000 employees.

2. Building competency and capacity: Next, it developed tools to enable senior managers to effectively manage a global workforce and build employee engagement.

3. Embedding best practices: After training managers and employees, Whirlpool wove best practices into the fabric of the organization. It began by previewing the company's diversity strategy for new employees and continued through the development of an educational development curriculum that prepares senior managers to effectively manage a multicultural workforce.

Whirlpool's slogan even reflects its culture of diversity: “The only thing more diverse than our products … Are the people who create them.”Whirlpool was among Diversity Inc's Top 50 Companies for Diversity in 2011. In addition, Whirlpool has received a 100 percent rating in the Human Rights Campaign Corporate Equality Index.

1. Do you agree that Whirlpool can realize a competitive advantage through its diverse employees?

2. How else can technology be used to enhance Whirlpool's culture of inclusion?

3. Do you feel that Whirlpool's efforts to create a culture of inclusion are worthwhile? Explain your answer.

What is the major difference between transaction model of communication and constructivist model of communication? Explain using an example.

Startup of an online car rental and swap service by four people.

Write a Financial plan for 5 years

Include:

Sales Forecast

Income Statement

Cash Flow Statement

1. Which of the following is the most effective goal? a. Add a new product to the company's product line. b. Improve market share by 3 percent. c. Retain 75 percent of employees. d. Become the market share leader by 2020.

2.

What do we call the number of employees that a manager supervises?

Choose an organization that you are familiar with and determine what is done to initiate information systems projects. Who is responsible for initiating projects? Is this process formal or informal? Does this appear to be a top- down or bottom-up process? How could this process be improved?

Read the following email message, and do as directed: (10 marks each)

Analyze the message and point out the weaknesses, mention the points citing an example from the message.

Rewrite the message to improve the effectiveness.

Subject: Printing costs are out of control

I am not sure what everyone is printing or even who is doing all the unnecessary printing, but a look in the recycling bin showed a number of areas of waste:

Printouts of email messages

Unneeded copies of document

Draft copies of documents containing errors

Blank (or almost blank) sheets containing only page numbers or empty spreadsheet cells

This wasteful practice has to stop. Therefore, I had no choice but to remove all printers and photocopiers from the office and replace them with a single printer/photocopier.

This, of course, means that printing will not be as fast or as convenient as it has been, but the old machines were noisy, inefficient, and a possible cause of indoor pollution, so I know that everyone will welcome the change. I expect everyone to work towards reducing their thoughtless use of valuable resources by not printing out email messages, finding other ways to reduce paper waste, and sending large orders to Document Processing.

To ensure that this happens, the new printer/ copier will require you to enter an individual ID code before printing so that print volumes can be recorded. No further action will be taken with this information right now, but if wasteful printing is not reduced during next 3 months, heads will roll.

Consumer Buying Behavior - You are the manager for a car dealership which sells and services luxury automobiles. You are interested in understanding more about the consumer buying behavior for your customer base in order to effectively meet customer needs. Currently, your advertising is limited and while you have a service department, many customers go elsewhere to have their car serviced. Create a 300–400-word response on the consumer buying decision process and submit to this Discussion Area. Be sure to cover the following in your response:

Outline the steps in the consumer buying decision process.

Describe how your customers approach each step of this process for the purchase of a luxury automobile.

Based on your findings, what changes should you make to your marketing mix to better meet your customer needs?

What actions should you take to encourage loyalty among your customer base?

In paragraphs explain each of the six ethical frameworks: utility, liberty, duty, fairness, virtue, and care.

Operations Management for creating a Competitive Advantage for a NIKE Inc organization; write a report in which you carry out the following:

Comment on the quality of the organization’s output and its strategic fit with its current operations processes and systems in the design and delivery of its product.

What is the responsibility of Western firms whose manufacturing takes place in countries like Vietnam, Ethiopia, or Bangladesh. How should that be sustainable?

Minimum 400 words

The task: You are working in a partnership position in a company and An existing Provider is looking for 10X growth with your company in 2020. you have scheduled a call with the provider's manager. Your CEO is also invited to this call. 1- Please write down a structure for the call and draft 3-5 potential solutions that you supposed to discuss with the partner. 2- prefer/prioritize these solutions in a way you expect to achieve the best result from the call. Justify your choices and your strategy.

Analyze the development of a project team in terms of the five-phase model or the punctuated equilibrium model. Provide specific examples from your experience of working in teams as to why the model is the best fit for explaining the development of a project team.