BUS115 Module 4 Assignment - Table Template

Student Name:

Overview

In this assignment, you will describe the consumer buying process of a significant purchase.

Additionally, using different models of basketball shoes, you will identify target markets. You will breakdown the marketing mix (Product, Price, Place, Promotion) for each segment, identifying each element including pricing strategies and tactics.

INSTRUCTIONS

Select a product, one that would be a more significant household purchase (a big ticket item) than an everyday product. Describe the consumer buying process covered in module readings as it relates to this purchase.

Using a table, as the sample in the assignment instructions in Module 4 Content shows , fill in the table to demonstrate how basketball shoe models are marketed to different target market segments, including how the marketing strategies (price, place, and promotion) are tailored to reach that segment.

Include a paragraph summary explaining how the marketing mix differs for each segment in the chart.

NOTE: Market segments break down a larger market into smaller, more homogenous groups using demographic (age, gender, education, income), geographic, psychographic (consumer based interests or activities), and behavioral (usage, buying habits) characteristics. The purpose for segmenting a market is to allow your marketing/sales program to focus on the subset of prospects that are "most likely" to purchase your offering.

Be sure to:

Use the Assignment 4 Word Document Table Template to help you complete this assignment.

Incorporate in-text citations and correctly formatted reference(s), to properly document your resources. Relate to Module 4 Course Readings.

Use proper grammar, spelling, and formatting.

what is the difference between these two procurement method; open international competitive bidding and negotiating with
reputable companies.
Also their advantages and disadvantages

answer this question after reading the below post

Which of these five management styles do you prefer when dealing with conflict and why?

Recognizing that conflict and conflict resolution will be a skillset that every manager should be prepared for, having a variety of conflict management techniques that are appropriate for a given scenario will always be advantageous; however many conflict management specialists will develop their own preferences of style based upon experience.

Here are the five conflict management styles according to Thomas, K.W., and R.H. Kilmann:

1.Accommodating – This is when you cooperate with a high-degree, and it may be at your own expense, and actually work against your own goals, objectives, and desired outcomes. This approach is effective when the other party is the expert or has a better solution. It can also be effective for preserving future relations with the other party.
2.Avoiding – This is when you simply avoid the issue. You aren’t helping the other party reach their goals, and you aren’t assertively pursuing your own. This works when the issue is trivial or when you have no chance of winning. It can also be effective when the issue would be very costly. It’s also very effective when the atmosphere is emotionally charged and you need to create some space. Sometimes issues will resolve themselves, but “hope is not a strategy”, and, in general, avoiding is not a good long-term strategy.
3.Collaborating – This is where you partner or pair up with the other party to achieve both of your goals. This is how you break free of the “win-lose” paradigm and seek the “win-win.” This can be effective for complex scenarios where you need to find a novel solution. This can also mean re-framing the challenge to create a bigger space and room for everybody’s ideas. The downside is that it requires a high degree of trust and reaching a consensus can require a lot of time and effort to get everybody on board and to synthesize all the ideas.
4.Competing – This is the “win-lose” approach. You act in a very assertive way to achieve your goals, without seeking to cooperate with the other party, and it may be at the expense of the other party. This approach may be appropriate for emergencies when the time is of the essence, or when you need quick, decisive action, and people are aware of and support the approach.
5.Compromising – This is the “lose-lose” scenario where neither party really achieves what they want. This requires a moderate level of assertiveness and cooperation. It may be appropriate for scenarios where you need a temporary solution, or where both sides have equally important goals. The trap is to fall into compromising as an easy way out when collaborating would produce a better solution.

The manager of a utility company in the Texas panhandle wants to develop quarterly forecasts of power loads for the next year. The power loads are? seasonal, and the data on the quarterly loads in megawatts? (MW) for the last four years are as? follows: ???????????????????????????????????????????????????????????????????????????????????????? Quarter Year 1 Year 2 Year 3 Year 4 1.102.1 93.6 120.6 107.7

2.129.4 119.9 142.5 131.2

3. 142.9 136.5 169.9 149.1

4. 168.6 156.1 181.6 169.0

The manager estimates the total demand for the next year at 735735 MW. Use the multiplicative seasonal method to develop the forecast for each quarter. ?(Round all intermediate calculations to three decimal? places.) The first quarter forecast is nothing MW. ?(Enter your response rounded to one decimal? place.)

What are the two less common training methods and why are they used?

1) Nucor a manufacturing company has received orders for 80 metal lockers, 75 desks, 200 Shelves and 25 TV stands for the month of August. Nucor sells metal lockers for $90 each, shelves for $150 each, TV stands for $65 each and desks for $95 each.

Nucor has the option of manufacturing these products in house or purchasing them from an outside supplier. The associated costs are given below

The company has three types of welding machines: 10 type P, 6 type Q and 5 type R.

Type P machines can complete 5 jobs/month, Q machines can complete 10 jobs/month and R machines can complete 11 jobs/month. Machine type Q and R can be used to weld lockers and desks. Machine type P and Q can be used to weld shelves and TV stands.

The number of lockers purchased cannot exceed the number of lockers manufactures

The number of desks manufactured must be no more than twice the number of shelves manufactured

At least 30% of the TV stands must be manufactured.

The total number of goods purchased must be within 25% of the total number of goods manufactured.

Formulate a Linear Programming model that will maximize profit for Nucor.

Do you believe Chiquita would have changed its policies without the presence of damaging stories in the media? If not, what does this say about Chiquita’s old management style?

What challenges does Chiquita’s new ownership face in continuing to turn the company around and bring profitability back to its operations?

http://www.guile.org/wp-content/uploads/2015/06/Book-Interactif_300dpi.pdf

Interpret the role that common law has played in health care in the United States. Assess the level at which common law has impacted overall decisions related to healthcare policy. Provide two (2) specific examples to support your rationale.

Differentiate between checks and balances in the separation of power. Specify two (2) examples related to health care from your state government in Georgia.

(In case of JollyChic an online boutique ) Discuss the limitations and challenges while implementing recent technology with respect to traditional business methodologies.(at least 300 words)

Read this and answer questions at the bottom.

How Much of Your $355 Ticket Is Profit for Airlines_ - WSJ.pdf

How Much of Your $355 Ticket Is Profit for Airlines?

Airlines are healthierthan everinancially—and that’s why they add more fees and more seats

Next time you board a flight, just imagine you’re putting a $20 bill in the airline’s tip jar. Profit per passenger at the seven largest U.S. airlines averaged $19.65 over the past four years— record-setting profitable years for airlines. In 2017, it stood at $17.75, based on airline earnings reports. In truth, airlines now cover their costs with tickets and get their profits from baggage fees, seat fees, reservation-change fees and just about all the other nickel-and-diming that aggravates customers. You might also call those extra 12 to 15 passengers now crammed onto each flight “Andrew Jackson” for the profit they bring. It takes a lot to earn a little moving people. U.S. airlines experienced plenty of years of steep losses, when creditors were subsidizing tickets for travelers. But now, profit margins—about 9% in 2017—are healthy. Keeping $20 from every passenger is about twice the profit airlines in the rest of the world get, according to data from the International Air Transport Association. “It’s certainly high by airline historic standards. But it’s not high if you look across other companies in the U.S. economy. It’s average,” says Brian Pearce, IATA’s chief economist. U.S. airlines were on pace to take in more than $4 billion in baggage fees and $3 billion in reservation-change and cancellation penalties in 2017, according to Transportation Department data. (The full year hasn’t been tallied yet.) Most of that drops straight to the bottom line. The two categories add up to about more than half of the net profits airlines posted last year. Airline earnings are further boosted by other fees for things like seats assignments, extra legroom, early boarding and pets, plus sales of frequent flier miles to banks for credit-card rewards. Given the $20-per-passenger haul ($40 round-trip), it’s easy to see why airlines are so intent on cramming in more seats, even when they know travelers hate the lack of space and complain bitterly about shrunken bathrooms, slim seat padding and skinny rows. Last year, the average round-trip fare on the seven largest U.S. carriers— American , Delta , United, Southwest , Alaska , JetBlue and Spirit —was $355, based on their financial reports, up from $351 in 2016. Getting an extra two rows of seats on a plane can mean the difference between profit and loss. Of course, some passengers are far more profitable than others. First-class and businessclass travelers are more valuable when they pay for their tickets; less when they get a free upgrade. But even then, road warriors are often upgraded from high-dollar, last-minute coach tickets. Frequent travelers account for a large percentage of airline revenue—and profit. Low-fare passengers shoehorned into the back of the plane may not even be covering what it costs to transport them. But they scored a low fare because the airline was concerned it might not fill all the seats on a particular flight, and some fare is better than no fare. IATA’s Mr. Pearce says airline profits last year were squeezed by higher fuel and labor costs, and that trend is continuing in 2018. Jet fuel prices were up 26% last year compared with 2016, and prices are expected to be about 10% higher this year. Airline fuel efficiency has improved significantly world-wide as newer planes go into service, and older gasguzzlers are retired. But higher fuel prices have driven airline costs higher. At the same time, expanding competition from low-fare carriers has kept fare increases small. Big airlines are building up in competitive markets like Seattle, Boston and Los Angeles. Even some cities that saw dramatic air-service cuts are getting more flights now; Delta recently announced an expansion in Cincinnati, for example. With more empty seats to sell, airlines are finding it even harder to raise ticket prices. “Fares are too low for oil prices this high,” American Airlines Chief Executive Doug Parker said on an earnings call with analysts last month. “Over time you’ll see it adjust.” American spent $1.3 billion more on fuel in 2017 than the previous year, a 22% increase. The carrier also spent nearly $1 billion more on labor, a 9% increase. The airline grew only about 1% last year, so rising costs meant earnings were down $757 million. Thus Mr. Parker is pushing for higher fares. Among the big U.S. airlines, Southwest had the largest net profit margin last year, at 16.5%. Southwest continues to defy conventional airline wisdom. It doesn’t charge baggage fees; instead, it believes it attracts more passengers to each flight because many want to avoid the baggage fees charged by competitors. Alaska, JetBlue and Spirit all had higher profit margins than American, Delta and United. American had the lowest profit margin among the top carriers, at 4.5% in 2017. Airlines’ average profit margin of 9% is about average for a U.S. business. Last year McDonald’s posted a net profit margin of 23%; FedEx , 5%. But that average is a leap for an industry that had cumulative losses from 1979 to 2014 of $35 billion and suffered six major bankruptcies in the 2000s.

Questions.

I'm working on a free store pop up shop.And the items that we would be using are schools supplies and donated cloths from students. So please i want the answers to this questions. please i need this asnwered asap

Questions

•How can handling of merchandise from different suppliers be coordinated?

•How much inventory should be on the sales floor versus in a warehouse or storeroom?

•How often should inventory be moved from non-selling to selling areas of a store?

•What inventory functions can be done during non-store hours?

What are the three budget-management approaches available to institutions during budget reductions and how these approaches may differ for for-profit, government-subsidized, and endowment-based institutions.

Carefully respond to the prompt below in at least two complete paragraphs and providing it with a descriptive title. In your view, what are the three key components of a successful informal report? How casual or relaxed should they be? Refer to any of the lessons and interactions or any other experiences that you have had in a class or at work.

2 Paragraphs PLEASE CITE SOURCES

NO COPYING FROM OTHER CHEGG ANWERS, SOLUTIONS OR OTHER SOURCE NO COPYING FROM WIKIPEDIA. NO SCREEN SHOTS OR IMAGES OF RESPONSE. PLEASE TYPE YOUR ANSWER OR UPLOAD DOCUMENT

IF REQUIREMENTS MENTIONED ABOVE ARE NOT MET I WILL GIVE A NEGATIVE RATING