3.In B&B Café, a two-day workshop on effective feedback skills will be given to 20 managers. It is focused primarily on performance reviews. To ensure that the training program can achieve its objectives, you are required to:

a. explain how the training program should be evaluated throughout the training process and

b. describe four types of evaluation outcomes after training with an example each.

4.The increasing number of competitors, which leads to the decline in the business profits of ABC Restaurant, has been brought to the attention of a senior manager. He believes that training should be given to regain the market lead in a highly competitive market. You, as a training manager, are approached by him for assistance. In a meeting with him, you are required to:

a. discuss the type of training needs analysis relevant to the situation and

b. elaborate how data are collected to analyse the training needs.

According to Jeffrey Liker, what do the following historical leaders have in common? Dieter Zetzsche and Carlos Ghosn Contrast how these two leaders achieved their roles as President with Toyota's President, Fujio Cho. How did Fujio Cho's rise to leadership differ? What are the risks of bringing in a leader from outside the company to turn around an ailing company?

The Juran Institute suggests 10 important considerations for data collection. What are these 10 important considerations for data collection suggested by the Juran institute?

Branding On NIKE

Brand Description

What is the “brand” you are trying to build? What do people think about this brand today, and how do they experience it?

Brand Promise

What is the brand promise for this brand? If one hasn’t been defined yet, create one. If you believe the brand promise needs improvement, please suggest how you would refine it. Why is your recommended brand promise a good fit?

Brand Voice and Personality

Describe your brand voice and personality using the is/is never template:

• [Brand] is:
• [Brand] is never:

Brand Positioning and Strategy

Make a recommendation about brand positioning and/or branding strategy to help build the brand and contribute to aligning it with what your target segment wants. How will this contribute to the success of your product, service or organization?

Part II: Case Study

Market Research Example: How Coca-Cola Lost Millions with This Mistake

Author: Scott Smith, Ph.D.

Source: Qualtrics

In the mid-1980s, the Coca-Cola Company made a decision to introduce a new beverage product (Hartley, 1995, pp. 129–145).

The company had evidence that taste was the single most important cause of Coke’s decline in the market share in the late 1970s and early 1980s.

A new product dubbed “New Coke” was developed that was sweeter than the original-formula Coke.

Almost 200,000 blind product taste tests were conducted in the United States, and more than one-half of the participants favored New Coke over both the original formula and Pepsi.

The new product was introduced and the original formula was withdrawn from the market. This turned out to be a big mistake! Eventually, the company reintroduced the original formula as Coke Classic and tried to market the two products simultaneously.

Ultimately, New Coke was withdrawn from the market.

What went wrong?

Two things stand out.

First, there was a flaw in the market research taste tests that were conducted: They assumed that taste was the deciding factor in consumer purchase behavior.

Consumers were not told that only one product would be marketed. Thus, they were not asked whether they would give up the original formula for New Coke.

Second, no one realized the symbolic value and emotional involvement people had with the original Coke.

The bottom line on this is that relevant variables that would affect the problem solution were not included in the research.

Check out these old school Coke commercials.

Link: https://youtu.be/o4YvmN1hvNA

Link: https://youtu.be/ky45YGUA3co

So, what’s the lesson?

Market research matters.

When done correctly you gain decision making power. If done incorrectly, it could end up costing your company millions.

Questions

1. What are the reasons for New Coke to be withdrawn from the market?

2. What is the emotional involvement people had with the original Coke?

3. How could companies avoid this type of market failure? Please list at list three factors that you would use to predict a new product’s market performance and explain.

Roach owned a truck with a large crane attached. Roach took the truck to Vern’s Auto to have the crane removed with the intention of mounting it on another vehicle in the future. Vern’s allowed Roach to leave the crane in its yard, assuring him it would be safe. A few months later, Roach decided to sell the crane. When he went to get the crane, it was gone. Vern’s had no idea what had happened to it, and because they had charged nothing for storing the crane, it was not interested in finding out. QUESTIONS: Is Vern’s responsible for the missing crane? What are the determining factors? What information is missing? What steps should Roach and Vern’s have taken to safeguard the crane?

2. Table below shows monthly beer sales at Gordon’s Liquor Store in 2017.

a) Forecast beer sales needed for January 2018 using an exponential smoothing method

α = 0.2, α = 0.4 and α = 0.9

b) Compute an adjusted exponential smoothing for the data using:

α = 0.3 and β = 0.5, α = 0.2 and β = 0.6

c) Calculate MSE for Ft and Aft

During this course, you will learn to develop all the essential elements of a Business Plan, it can either be an existing company on the NASDAQ exchange which is the "American stock exchange, which is located at One Liberty Plaza in New York City known as the New York Stock Exchange" or "a company that you would like to start one day". Some of your plans will be hypothetical, as access to certain information in the company is restricted, but you can focus on the actual existing customers and products or services the company offers to the public. If you are developing your own company it will be made up so just answer the questions that are being asked.

Student Instructions:

1. Complete these sections of the Business Plan.
2. Consider it a research assignment.
3. You are not to leave the question you need to answer in the Business Plan. Make sure to answer them in paragraph form.

1. I've purchased 10 pounds of whatchamacallit fruit at the farmers market from Farmer Frank. Once it has been peeled, cored and sectioned I have 2 lbs and 3 ounces of trim.   The cost was $36.42 for 10 pounds.

What is the AP cost per pound?

2. I've purchased 10 pounds of whatchamacallit fruit at the farmers market from Farmer Frank. Once it has been peeled, cored and sectioned I have 2 lbs and 3 ounces of trim.   The cost was $36.42 for 10 pounds. What is the EP cost per pound?

3. I've purchased 10 pounds of whatchamacallit fruit at the farmers market from Farmer Frank. Once it has been peeled, cored and sectioned I have 2 lbs and 3 ounces of trim.   The cost was $36.42 for 10 pounds. What is the Yield Percentage?

4. I've purchased 10 pounds of whatchamacallit fruit at the farmers market from Farmer Frank. Once it has been peeled, cored and sectioned I have 2 lbs and 3 ounces of trim.   The cost was $36.42 for 10 pounds. Chef Al Donta need to produce 48 whatchamacallit fruit pies with each pie needing 2lb 8 ounces of fruit. How many pounds (ROUNDED UP TO THE NEXT FULL POUND) of fruit must be bought to produce the required pies. (use the yield percentage !)

5. I've purchased 10 pounds of whatchamacallit fruit at the farmers market from Farmer Frank. Once it has been peeled, cored and sectioned I have 2 lbs and 3 ounces of trim.   The cost was $36.42 for 10 pounds.

If I purchase 25 pounds next week, how many pounds (show pounds and decimals parts of pound) will I have once they are peeled, cored and sectioned with the same yield percentage as the first week?

6. AP 50 lbs of carrots will yield how many pounds of EP lbs. at an 88% yield. Use pound and decimal amount for your answer.

7. AP = $1.99 per pound, YP = 74%. What is the EP cost PER OUNCE?

8. AP = $16.18 per 10 lbs, YP = 83%; what is the EP cost per lb?

9. What is the AP cost per ounce of a 50lb bag of Golden Beets purchased for $39.99 per bag?

10. What is the EP cost per ounce of Golden Beets purchased at $39.99 per 50 lb bag, with a yield of 86.5%?

13. Define omni-channel retailing and explain its connection to shopper marketing.

14. Name and describe the five major promotion tools used in a company’s marketing communications mix.

Which do you think is the most important and why?

In this discussion question you will management assessment tools.

Cost-volume-profit may be one of the most valuable assessment tools available to management. Discuss why CVP is so important and provide a real life example you may have been involved in or find of interest as far as break-even for a product/service.

.

NEED ANSWER ASAP / ANSWER NEVER USED BEFORE, COMPLETELY NEW ANSWER PLEASE

There are four market models: perfect competition, monopolistic competition, oligopoly and monopoly. Briefly discuss the assumptions of each of these four models and give examples of each. Explain the long run economic profit earned by each of the four. Explain how the concept of economic profit might help explain the rationale for the government’s granting of monopolies to those firms that protect their product with a patent.

ANSWER THROUGHLY 1-2 pages *** IN PARAGRAPGH FORM PLEASE NOT BULLET POINTS

COPY AND PASTE NOT ATTACHMENT PLEASE

NEEDS TO BE AN ORIGINAL SOURCE ANSWER NEVER USED BEFORE

*****NEEDS TO BE A ORIGINAL SOURCE****

Is religion growing in the world, becoming more popular or is it diminishing

Beate Klingenberg manages a​ Poughkeepsie, New​ York, movie theater complex called Cinema 8. Each of the eight auditoriums plays a different​ film; the schedule staggers starting times to avoid the large crowds that would occur if all eight movies started at the same time. The theater has a single ticket booth and a cashier who can maintain an average service rate of

280 patrons per hour. Service times are assumed to follow a negative exponential distribution. Arrivals on a normally active day are Poisson distributed and average 200

per hour.

a) Find the average number of moviegoers waiting in line to purchase a ticket.
b) What percentage of the time is the cashier busy?
c) What is the average time that a customer spends in the system?
d) What is the average time spent waiting in line to get to the ticket window?
e) What is the probability that there are more than two people in the system? More than three people? More than four?

in order for IT to be successful in business, the organization must plan how to use information technology . there are two different methodologies used for that, including the scenario approach and competitive advantage planning, explain each methodology, and discuss the differences between them ?