The six main types of stealth marketing (discussed in the article are: viral marketing; brand pushers; celebrity marketing; bait-and-tease marketing; marketing in video games; and marketing in pop and rap music

1. Are there other ways of practicing stealth marketing (other than the six techniques described in the article)?
2. Is stealth marketing an unethical strategy? If yes, which of the six strategies would you consider unethical?
3. Can you give one example of how stealth marketing has been used in a positive way?

The pros and cons of hiring employees with criminal records and risk assessment tests

1. Pros of hiring candidates with criminal history?
2. Cons of hiring candidates with criminal history?
3. Risk Assessment Test to assess the risk involved in hiring a person with criminal record?

The Marriott company (Marriott: Reducing Our Footprint) makes the following claim about its "sustainability strategy":

Our sustainability strategy supports business growth and reaches beyond the doors of our hotels to preserve and protect our planet’s natural resources. Marriott’s environmental goals are to:

• Further reduce energy and water consumption 20% by 2020 (Energy 20 percent per kWh/conditioned m2; Water 20 percent per occupied room (POR). Baseline: 2007);
• Empower our hotel development partners to build green hotels;
• Green our multi-billion dollar supply chain;
• Educate and inspire associates and guests to conserve and preserve;

Address environmental challenges through innovative conservation initiatives including rainforest protection and water conservation.

Find statements from two other companies that detail their environmental; policy/sustainability strategy. Summarize those statements. Critically evaluate the policies/strategies - Are they good policies/strategies? Will they truly help the environment?

Nivea

1- what were the key steps in maintaining Nivea's leading position in the global facial care market?

2- Explain the connection between cultural norms and product choice.What is Nivea's strategy in respecting cultural diversity while pursuing a global brand strategy?

3- Discuss Nivea's future. What should Beiersdorf do next with its product line? Where is the future growth for the brand?

Do you think the Baldridge Framework is relevant in today's knowledge economy? Why or why not?

Assessment Details: (Write 1000 words)
Reflection is an opportunity for you to think about how your personal experiences and observation have an effect on what you think and how your thinking affects your career choice and the progress you make in your chosen career:

I chosen to be a Business analyst

In this assignment you will discuss:
1) Your level of self-awareness-particularly regarding your awareness of the value of your personal experience and whether this awareness motivates you to make progress in your professional life (i.e. in your career) or holds you back from making progress.
2) Building and maintaining effectiveness professional networks and the use of mentors (Do you have a mentor? Does this mentor help you?how?)
3) Your own professional development program what you need to do and what you want to do to increase your professional development (e.g. enroll in a language course, enroll in public speaking course, become proficient in a useful software package)

Using an organization with which you are familiar, identify its corporate culture and the elements of its observable culture. What do you think would need change in order to facilitate innovation? What role would organizational development play in overcoming resistance to change?

Your company will continue to sell its current product: the LifeSaver I. Your boss has asked you to assess the impact of cannibalization on the company's projected total contribution margin. The LifeSaver I is priced at $48 and has unit variable costs of $28. The LifeSaver II will be priced at $39 and will carry unit variable costs of $24. First year LifeSaver II sales are projected at 375,000 units. The company had expected to sell 450,000 LifeSaver I alarms, without the introduction of LifeSaver II. While difficult to estimate, the company believes that about 200,000 LifeSaver I's will be cannibalized by the introduction of the LifeSaver II.

Calculate the reduced 2013 total contribution margin for LifeSaver I, assuming that LifeSaver II is introduced.

when the Sydney Opera house project was in progress, the organization which was working for this project had to face some issues such as internal communication issues and unavailability of the project manager.

So explain completely about what these issues were and how the organization solved these two issues?

Explain accurately and completely and in two paragraphs.

Assignment is due on 2nd April at 12p.m.

What are the advantages and disadvantages for the domestic production facilities of moving production abroad?(400 WORDS

For this discussion board post, I want you to locate a problem in your local community that the business would attempt to solve/ease in order to craft goodwill in the community as part of community outreach. I want you to locate a large-scale type of problem. You could think of things like school lunch debt, homelessness, starvation, trash on highways or in parks, etc. You discussion board post should be 200-300 words and engage both what the problem is and how the business would contribute to solving the problem.

A Type I error is a greater concern than a Type II error. Agree or disagree with this statement and use examples to support your position. Choose a classmate with an opposing view and try to respectfully persuade them to your point of view.

• How do you recommend organizations use technology to enhance performance management? Does technology complicate goal-setting, and if so, what should be done to use technology more effectively?

What should Johnson do now? Looking out one year, will J.C. Penny be a stronger or weaker brand if he stays on the current course?

read the case ( JC penny Fair and square pricing strategy)

I do not know how to upload file!!!

but the case could be found in google

( JC penny Fair and square pricing strategy)

1)If you are the marketing manager, what considerations likely guided the company in its product strategies?(250 WORDS

2)How would you go about creating specific marketing and advertising with respect to that product or service?(250 WORDS