Question

Topic is on NIKE

Competitive Advantages

List the competitive advantages of the product, service or organization you’re focusing on: the things that make it different from competitors in positive ways.

Market Niche and Positioning Strategy

Describe the market niche you want to fill, along with the positioning strategy you recommend using. Why do you think this is the right approach?

Positioning Statement

Develop a positioning statement using this formula: “To [target audience], [product/service/organization name] is the only [category or frame of reference] that [points of differentiation/benefits delivered] because [reasons to believe].

Repositioning Considerations

Do you recommend a repositioning that improves on what the organization has been using up to this point? Why or why not?

Answer 1

part ! List the competitive advantages of the product

performance,
style,
design,
durability,
design,
reliability,
consistency,
reparability.
Part 2

Market Niche and position strategy

Market Niche is concerned with feature of product designed to fulfill the need of specific market it includes product quality and price and demographic characteristic according to which product is manufactured. it represent the small market segment that only cater to specific needs.

position strategy consider the product position that i think will Position the product in the customer mind and its quality of product , price, features, style will affect its level of adoption in the market which is very specific in nature.

according to me market niche and position strategy cater to need of buyer and seller , both can increase their satisfaction level by selling and buying more and more product as seller know product is highly demand in the small market and buyer know it can increase satisfaction by purchasing more and more quantity at small price with good quality .

Section 3: Positioning Statement

Build up a situating articulation utilizing this equation: "To [target audience], [product/administration/association name] is the main [category or edge of reference] that [points of separation/benefits delivered] in light of the fact that [reasons to believe].[1]

To Busy Moms, Wegmans is the main Supermarket that deals with the shopping for food, preparing and conveyance to your home since we think you have enough on your plate, so let us assist you with filling yours!