So what’s Wendy’s new strategy to remain fan favorites? Well, they’ve made their mark as Twitter’s attack dog, and all there’s left to do now is to cement those relationships. After all, that’s what good brand marketing is about— feeling like a friend.

1. Do you agree with the comment “After all, that’s what good brand marketing is about-feeling like a friend?”

Answer these questions about the store/company Target.

What is the mission statement of this organization? Are there any unique characteristics of this company's internal culture, norms or environment? What are the leadership attributes of this organization?

Recommend a development method for each of the following situations and explain why you chose that method.

(i) An employee recently promoted to the job of plant supervisor is having difficulty motivating employees to meet quality standards.

(ii) A sales manager annoys salespeople by dictating every detail of their work.

(iii) An employee has excellent leadership skills but lacks knowledge of the financial side of business.

(iv) An organization is planning to organize its production workers into teams for the first time.

Conduct research to find one for-profit business, i.e., Company A, that is headquartered in one country and sources products or services from a company in another country, i.e. Company B, that are used in Company’s A final products or services offered for sale. Company B represents the supply chain for Company A. (An example of this is Apple – Company A – which sources manufacturing of some of its products from Foxconn – Company B.

Describe the following from your research (200 words total for all questions):

What are the names of your two companies and the countries in which each is located?

Does your company have any social, ethical, or environmental issues in its supply chain?

(If so, please briefly describe.

Does your company engage in supply chain transparency?

If so, please briefly describe.

Does your company engage in supply chain audits?

If so, please briefly describe the type of audit.

In your opinion, does your Company A ethically manage its supply chain? Why or why not?

Entrepreneurship in Action

Who Bears the Loss for a Shipment of Missing Watches?

On March 4, Pedro Pestana, a resident of Chetumal, Mexico, entered into a contract in which he agreed to purchase from the Karinol Corporation, a company based in Miami, Florida, 64 watches for $6,006. An employee of Karinol Corporation wrote the contract in Spanish, and at the bottom of the agreement was a notation that said, “Please send the merchandise in cardboard boxes duly strapped with metal bands via air parcel post to Chetumal. Documents to Banco de Commercio De Quintano Roo S.A.” The contract contained no provisions for allocating the risk of loss on the goods sold while they were in transit; it also did not include any specific shipping terms (such as F.O.B., F.A.S., C.I.F., or others). Pestana paid Karinol a 25 percent deposit on the watches prior to their shipment.

On April 11, a Karinol employee took the watches, which were packaged in two cardboard cartons, to the freight forwarding company that Karinol typically used to make international shipments, American International Freight Forwarders. Karinol also purchased insurance on the watches from the Fidelity & Casualty Company of New York. An employee of American International Freight Forwarders put metal straps on the two cartons of watches and delivered the packages to TACA International Airlines for shipment to Belize City, Belize, where Bernard Smith, an agent for Pestana, was to pick them up and take them to Pestana in Chetumal.

On April 15, the packages arrived in Belize City. TACA International Airlines placed them in storage in a customs warehouse and notified Smith that the packages were available for pickup. On May 2, Smith picked up the packages, which were still bound by the metal straps specified in the original contract, but when he opened them for customs officials to inspect, the watches were missing. Pestana contacted Karinol Corporation about the missing watches, but a manager at Karinol told Pestana that Karinol had no liability for the lost watches and that Pestana must bear the loss and requested payment of the remaining $4,504 balance due. Pestana filed a lawsuit against Karinol Corporation, claiming that the watches were lost or stolen while the packages were in Karinol’s care. He also cited the notation at the bottom of the contract that required Karinol to ship the watches “to Chetumal,” which Karinol failed to do. Therefore, Pestana claimed, Karinol Corporation should bear the loss of the watches.

Answer the following questions:

What mistakes did Karinol Corporation and Pedro Pestana make when they created the contract for the sale of the watches?

In the absence of an agreement on risk of loss and specific shipping terms in the parties’ contract, what kind of contract will the court rule this is?

Who will prevail in this case?

What could the losing party have done to protect against the loss or theft of the watches?

Write a 1-2 page paper detailing the above questions, and be sure to cite your references.

define quality, quality gurus, quality tools, and quality management.

If you own the strawberries farm in Hokkaido, Japan, and would like to ship your products to Malaysia, how would you pack your products? Please describe the packing process and materials in detail

Senior management has started reading about knowledge management and has asked you to explore opportunities for improving knowledge management at Dirt Bikes. Write a report answering the following questions.

What are the most important knowledge assets at Dirt Bikes? What functions and employee positions are responsible for creating, distributing, and using these knowledge assets? Are all of these assets explicit knowledge?

What knowledge outside the organization is required by the company?

How could the following employee groups benefit from knowledge management: designers and engineers, product development specialists, marketing specialists, sales department staff and representatives, managers

Describe the kinds of knowledge management systems that would be most valuable for each of these groups. What information would each of these systems provide?

Use the Web to research how the company could make better use of the Internet for knowledge management. What Internet information resources (specific Web sites or Usenet groups) would be most useful to Dirt Bikes?

Describe an enterprise portal for one of the employee groups listed in question 3. To which knowledge resources would it link? What would the home page of this portal look like?

15. Which of the following reflects the correct order of stages of team development?

a. forming, norming, stormng, performing

b. forming, stroming norming, performing

c. planning, forming, storming, performing

d. none of the above

16. Subgroups often begin to from in the _____ stage.

a. chartering

b. norming

c. forming

d. none of the above

What are marketing dimensions that Singapore Airlines does well? How about dimensions they are not good at?

reflection essay is divided into four parts

First—Introduction (50-100 words)

Second—Your past/present knowledge or experience in Marketing (400-500 words)

Third—What did you learn from it/How can your new knowledge in Marketing change the way you do your job? (400-500 words)

Fourth—Conclusion (50-100 words)

Describe three dimensions marketers can utilize to understand consumer schema about their firm’s brands and explain the importance of this understanding to marketing strategy.

.

NEED ANSWER ASAP / ANSWER NEVER USED BEFORE, COMPLETELY NEW ANSWER PLEASE

Write a Strategic Marketing Plan on the Nike brand ,Write in depth detail on the following:

Marketing Plan, Draft

• Environmental Issues
• Action Programs
• Budget and Breakeven-Point (BEP)

ANSWER THROUGHLY 1-2 pages *** IN PARAGRAPGH FORM PLEASE NOT BULLET POINTS

COPY AND PASTE Answer in paragraphs, and no picture attachment please.

NEEDS TO BE AN ORIGINAL SOURCE ANSWER NEVER USED BEFORE

Explain in your own words what Brooks means by the phrase “Mythical Man-Month” used in the title of his book? Describe a situation where that concept might be of practical use to a project manager.  

(The book is called The Mythical Man-Mouth by Frederick P. Brooks Jr.)