Question

Explain the Inbound logistics (one of the value chain factores) for Newell in the long-term partnership? in other words, how Newell use the long-term partnership and how does it add a value to the company?

Answer 1

Inbound logistics is one of the primary activities in Porter's value chain and is very critical for long-term partnerships with suppliers which includes carriers and transporters. Inbound logistics is the summation of all the activities and processes related to procuring material from suppliers, storing inventory, and managing this inventory for the internal requirements. Creating and maintaining long-term, good relationships with the supplier is of the utmost priority here and results in creating a lot of value. Some inbound logistics activities are material handling, warehousing, inventory control, vehicle scheduling, returns to suppliers, etc. Efficient and effective inbound logistics processes can result in better manufacturing processes, higher quality products, cost and inventory optimization, an increase in sales and better customer retention. Partnering with your suppliers and having a well chalked out plan of action that is beneficial for both is the primary objective of inbound logistics this will result in long-term partnership for Newell.