1. Discuss what is involved in conducting a sales management audit
2. Explain how sales managers can utilize benchmarking to improve performance
In: Operations Management
How does do frog's activities affect its ability to (a) maximize the fit with customer needs, (b) minimize development cycle time, and (c)control development costs?
What are the advantages and disadvantages of involving customers fairly early in the design process?
What are the pros and cons of using computer-aided design/manufacturing (CAD/CAM) and photorealistic renderings instead of functional prototypes in the development process?
Would frog’s approach be more suitable for some kinds of
development projects than others? If so, what kinds would it be
appropriate or inappropriate for?
In: Operations Management
our paper should include at least three headings, one for each of the managing areas. For each managing area, o Describe the feasibility analysis used and why this analysis was chosen o Describe the tools used in Excel to perform the analysis
In: Operations Management
Describe what is meant by the technical side of a project and the socio cultural side of a project. Do you thinks Sands and Crosby were masters of both sides of the project? why or why not?
In: Operations Management
1. A product, in a broad sense, refers to
A. a tangible good received in exchange for a person's time and
effort.
B. intangible activities or benefits that an organization provides
to satisfy consumers' needs in exchange for money or something else
of value.
C. a good that has in some way been altered, combined, or improved
and sold to organizational buyers consumers.
D. is a thought that leads to an action such as a concept for a new
invention.
E. a good, service, or idea consisting of a bundle of tangible and
intangible attributes that satisfies consumers' needs and is
received in exchange for money or something else of value.
2. Goods can be categorized many ways. One way divides them into
_______ goods and________ goods.
A. functional; aesthetic
B. required; desired
C. tactile; conceptual
D. durable; nondurable
E. product; service
6. With respect to price, which of the following type of
consumer product is likely to be relatively more expensive in
comparison to the others?
A. convenience product
B. shopping product
C. discretionary product
D. specialty product
E. unsought product
10. Why is the inventory process of services different from that
of goods?
A. Time is less important to customers of services than customers
of goods.
B. Only service inventory can be reduced through more efficient
movement of products.
C. There are larger costs associated with the handling of service
inventory.
D. Unlike goods providers, the service provider is often
unavailable when there is a demand for the service.
E. Service inventory costs are related to idle production capacity
rather than storage or handling.
18. What is the primary marketing objective for the introduction
stage of the product life cycle?
A. harvesting
B. market share
C. stress differentiation
D. gain awareness
E. maintain brand loyalty
In: Operations Management
41. A product is
A. the physical and chemical attributes of something one can buy.
B. whatever the seller says it is.
C. a bundle of physical, service, and symbolic attributes designed to satisfy a customer=s wants and needs.
D. a thing that=s impossible to define, since everyone sees them differently.
38. A firm should attempt to drive down logistics costs as long
as it can deliver expected __________.
A. balance sheet results
B. customer service
C. low levels of expenses
D. product-market synergies
E. target market goals
39. Distinguishing services from goods, all of the following are correct except
A. services are intangible.
B. services are inseparable from service providers.
C. services are easy to standardize.
D. services are perishable.
36. Ford owns several brands including Ford, Mercury, Volvo, Jaguar, and Mazda. If one assumes that these are the only brands Ford owns, all products within these brands constitute Ford’s
a. product line.
b. product cluster.
c. product mix.
d. product concept.
34. When a producer or manufacturer owns/buys an intermediary at
the next level down in the marketing channel, it is referred to as
__________.
A. horizontal integration
B. forward integration
C. parallel integration
D. lateral integration
E. backward integration
In: Operations Management
The ABC Company builds a computer model called ICU2. The product structure diagram of the ICU2 model is shown in the figure below. Suppose that the forecasted demands of the computer over weeks 6 to 11 are 220, 165, 180, 120, 75, 300. The starting inventory of assembled computers in week 6 will be 75, and the production managers anticipated returns of 30 in week 8 and 10 in week 10.
ICU2 Computer (end item)
- Disk Drives (2) lead time = 2 weeks
- Mother Board (1) lead time= 3 weeks
-Ad in Boards(3) lead time =1 weeks
-Dram Chips (90) lead time = 2 weeks
(a) Determine the net demand of the computers over the 6 months.
(b) Determine the planned order release for the motherboards assuming a lot-for-lot scheduling rule. Estimate its total ordering and holding. Assume the holding cost is $0.5/unit/month and the ordering cost is $100 per order.
(c) Determine the planned order release for the motherboards assuming a EOQ scheduling rule. Estimate its total ordering and holding using the same parameters in part (b).
(d) Determine the planned order release for the motherboards assuming a Silver-Meal scheduling rule. Estimate its total ordering and holding using the same parameters in part (b).
In: Operations Management
Visit the web site of the company cosmoONE-eProcurement which is active in electronic procurement solutions for businesses. Collect information and imprint up to 2 pages: i)the objects of the company ii)how the platform works iii)its key customers
In: Operations Management
In: Operations Management
Business-Level Strategies
1. What is differentiation? How can a firm be successful by pursuing a differentiation strategy? What are some of the risks associated with a differentiation strategy?
2. What is a cost leadership strategy? How might a firm pursue it? What are some of the risks associated with this strategy?
3. Explain Best Cost, Focus Strategy, Offensive and Defensive tactics.
4. Explain how strategy changes during the four stages of a product’s industry life cycle?
In: Operations Management
Please typing if you can i will appreciate had my
answers but i need to compare my solution .
o changes you have had to personally make due to the
Coronavirus pandemic
o how you feel about those changes; how you are
coping
o economic impacts for you, friends, and/or
family
o educational impacts for you, friends or family
Typing please it is help me for grammar
In: Operations Management
It is important for HR professionals and leaders to understand the steps before implementing a performance management system for organizational success. Consider your organization or any organization you are familiar with and evaluate how you would implement a new performance management system for this organization.
( I applied Communication Plan , Training program for EvaluatorsوPilot Testing (UAT) and final rollout)
Where do you see the appeals process as fitting into this new implementation process? and Why?
In: Operations Management
Case Studies for TJX
a. Compare TJX’s business segments. Which segment appears to have the greatest potential? Are any business units a detriment to overall corporate performance? Support your answer.
b. Does TJX have a good internet versus brick-and-mortar mix? Are there opportunities to revise the retailing approach of its business units?
c. What recommendations would you make to TJX management to improve business unit and corporate performance? Support your recommendations.
In: Operations Management
Curt Flood was a National League center fielder who was an All-Star three times and won seven consecutive Gold Glove awards. At the end of the 1969 season, the St. Louis Cardinals traded Flood to the Philadelphia Phillies. Flood rejected the trade, and wrote in a letter to Baseball Commissioner Bowie Kuhn:
After twelve years in the major leagues, I do not feel I am a piece of property to be bought and sold irrespective of my wishes. I believe that any system which produces that result violates my basic rights as a citizen and is inconsistent with the laws of the United States and of the several States.
It is my desire to play baseball in 1970, and I am capable of playing. I have received a contract offer from the Philadelphia club, but I believe I have the right to consider offers from other clubs before making any decision. I, therefore, request that you make known to all Major League clubs my feelings in this matter, and advise them of my availability for the 1970 season.
Flood’s contract, like all major league baseball contracts at the time, contained the following provision: “NOTICE. A club may assign to another club an existing contract with a player. The player, upon receipt of written notice of such assignment, is by his contract bound to serve the assignee.”
The reserve clause, as it was known, also provided that even after his contract expired, a player could not play for another team unless the team that originally signed him agreed to unconditionally release him or the player sat out for a year.
The Commissioner denied Flood’s request, and Flood sued in a case that went all the way to the United States Supreme Court, Flood v. Kuhn, 407 U.S. 258 (1972). There is a link to the full decision in your Resources for this chapter. Flood lost, and after he spent a year away from the sport, the Phillies traded him to the Washington Senators. Flood retired in 1971 with a lifetime batting average of .293 after playing only thirteen games with the Senators.
Although Flood was unsuccessful in his legal battle, his actions led to the end of the reserve system and the beginning of free agency in 1975
analyze the portions of the reserve clause above and explain why such terms would or would not ordinarily be enforceable in a contract. Your response should be between 150 and 300 words.
In: Operations Management
Consider how the SWOT analysis might be streamlined for use by individuals. For the following exercise, use the job position you selected for assignment 2 (job analysis) and complete the following: I choose ACCOUNTANT
1. Develop a list of strengths and weaknesses that people could use to rate themselves for the position. As you develop your list, consider the following:
a. What skills and experience might an employer want for that position?
b. What individual characteristics and/or shortcomings may raise a red flag for employers hiring for that position?
2. Similarly, generate a list of possible opportunities and threats. Opportunities and threats have to do with external factors. As you develop your list, consider the following:
a. What sources could be useful for obtaining this information?
b. What could facilitate the hiring of a candidate, or stop a good candidate from being hired, for the position (e.g., increasing use of technology for positions that once used people, increasing supply of qualified employees from other majors). Support your answers.
In: Operations Management