Questions
Say It Ain't So! Is this the real thing? David Ortega is the lead researcher for...

Say It Ain't So! Is this the real thing?

David Ortega is the lead researcher for an upscale restaurant group hoping to add another chain that would compete directly with the upscale Smith and Wollensky restaurants (http://www.smithandwollensky.com). Smith and Wollensky is also considering opening a lesser priced “Grill.” David wants to learn what people are willing to pay for and what sacrifice can be made to deliver a satisfying if not luxurious experiences, and how can he create a unique experience at a lower price?

David decides a qualitative research approach will be useful. He wants to understand how the fine dining experience offers value and what intangibles create value for consumers. He uses a phenomenological approach, and the primary tool of investigation is conversational interviewing. He enters into casual conversations with businesspeople in the lounge of the Ritz Carlton by commenting on the wine he is sipping by saying, “It ain’t bad, but it’s hard to believe they get $14 for a glass of this stuff.”

Comments of the five consumers he conversed with are given verbatim (the comments are not given/included), and he decides to use a word count to try to identify the main themes. He hopes this will clarify the business problem and provide a better understanding of the total value proposition offered by restaurants, wines, hotels, and other products.

In no less than 5 sentences a paragraph, answer the following questions related to the problem.

Questions:

1. Comment on the research approach. Do you feel it was an appropriate choice?

2. [Ethics Question] David did not inform these respondents that he was doing marketing research during these conversations. Why do you think he withheld this information and was it appropriate to do so?

3. [Internet Question] Using the Internet, try to identify at least three restaurants that Smith and Wollensky competes with and three with whom the new S&W grill may compete.

4. Try to interpret the discussions above. You may use one of the approaches discussed in the text. What themes should be coded? What themes occur most frequently? Can the different themes be linked together to form a unit of meaning?

5. What is the result of this research? What should David report back to the restaurant group?

In: Operations Management

you can see in the following​ table, demand for heart transplant surgery at Washington General Hospital...

you can see in the following​ table, demand for heart transplant surgery at Washington General Hospital has increased steadily in the past few​ years:

Year 1 2 3 4 5

Heart Transplants 48.0 48.0 53.0 57.0 57.0  

Year 1 2 3 4 5

Heart Transplants 44.0

The director of medical services predicted 6 years ago that demand in year 1 would be 44.0 sureries.

A) using exponential smoothing with a of 60.0 anf the given forecast for year 1, the forecasts for 2 years through 6 are? (round your answers to one decimal place)

For the forecast made using expotienal smoothing with a=60.0 and the given forecasts for year 1, MAD= _ surgeries (round your response to one decimal place)

Using expotiental smoothing with a of 90.0 and the given forecast for year 1, the forcasts for years 2 through 6 are (round your responses to one decimal place)

For the forecast made using expotiental smoothing with a=0.90 and given forecast for year 1, MAD= _ surgeries (round your response to one decimal place)

b) forecasts for years 4 through 6 using a 3 year moving average are? (round your response to one decimal place)

For forecast made using a 3 year moving average MAD = _ surgeries (round your answer to one decimal place)

C) forecasts for years 1 through 6 using the trend-projection method are (round your response to one decimal place)

For forecasts made using the trend-projection method, MAD= _ surgeries (round your response to one decimal place)

D) based on the comparison of MAD, the best forecast is archived using the _ method

In: Operations Management

In ethical decision making. discuss about the important of fundamental principles and core values. (750 words)

In ethical decision making. discuss about the important of fundamental principles and core values. (750 words)

In: Operations Management

You are a community leader with a long experience in fighting for quality improvement in health...

You are a community leader with a long experience in fighting for quality improvement in health care. The new CEO of the most important hospital (nonprofit) in your city received the mandate from the Board of Directors (BOD) to set a formal patient and family advisory council (PAC). This council will report directly to the BOD. Additionally, the BOD has appointed you as the first Chair of the PAC.

You are told that the hospital has serious problems in quality and performance.

Following the Five C’s rationale

  • Identify at least two possible problems by each C (a total of 10 problems) that you presume the hospital might be having;
  • Discuss how the PAC could cooperate in solving those problems. If you think that the PAC would not have any role in addressing/solving the problem, please say so for each problem and mention who could address them.

please this is a health care system question not nursing or psychology.

In: Operations Management

Frederick Taylor is most famous for: Question 18 options: Standardization of work Time studies Productivity reports...

Frederick Taylor is most famous for:

Question 18 options:

Standardization of work

Time studies

Productivity reports

Motion studies

Question 19 (5 points)

The company that relies on computer and telecommunications technologies instead of physical presence for communication between employees is a:

Question 19 options:

Learning organization

Social organization

Service organization

Virtual organization

Question 20 (5 points)

Strategy is the concept of how an organization will achieve its objectives; therefore strategic management is

Question 20 options:

knowledge that helps in the development and implementation of strategies.

the social source of influence that is used to inspire action taken by others

the process that helps the organization in the development of strategies

the purpose of developing strategies in an organization

In: Operations Management

How does the company deal with conflict and negotiation?  

How does the company deal with conflict and negotiation?  

In: Operations Management

whats the impact od social media during recruiting also what benefit job hunters get from these...

whats the impact od social media during recruiting also what benefit job hunters get from these social media during job hunting?

In: Operations Management

Suppose that you are a consultant contracted with a mobile phone company to research customer preferences...

Suppose that you are a consultant contracted with a mobile phone company to research customer preferences related to their age. In three paragraphs, briefly describe a general research design and research question(s) that will gain useful insights for the business. Your design must use a mixed methods approach (both quantitative and qualitative methods). Additionally, discuss how the sample will be chosen and how data will be analyzed.

In: Operations Management

300 words on The control phase. Include examples of how do we prevent the process of...

300 words on The control phase. Include examples of how do we prevent the process of going back to the way it was.

In: Operations Management

What kind of HR policies and practices will best to put in place in a large...

What kind of HR policies and practices will best to put in place in a large company? what kind of plan create a company that responds to a rapidly changing business environment?  

In: Operations Management

What kind of HR policies and practices will best to put in place in a large...

What kind of HR policies and practices will best to put in place in a large company? what kind of plan create a company that responds to a rapidly changing business environment?

In: Operations Management

What motivates teams’ workers and employees within organization? also whats the best way to compensate and...

What motivates teams’ workers and employees within organization? also whats the best way to compensate and reward your employees and teams?

In: Operations Management

Assignment 3.1 - Is Your Organization Structure Strategic? Analyze your current work environment (Walgreens) through the...

Assignment 3.1 - Is Your Organization Structure Strategic?

Analyze your current work environment (Walgreens) through the structural frame. Describe the structure of Walgreen's organization. Based on your experience and knowledge, was the structure of Walgreen's a strategic one or has it evolved as it has grown over time? Do you think that Walgreen's could benefit from reorganizing? What recommendations would you make, and why?

In: Operations Management

Discuss the phrase “let the buyer beware” and its relationship to an ethical marketing perspective. in...

Discuss the phrase “let the buyer beware” and its relationship to an ethical marketing perspective.

in 300 words

In: Operations Management

What’s the best company culture. How will that organization ensure that the company culture continues through...

What’s the best company culture. How will that organization ensure that the company culture continues through the years?

also, what is the role of the individual in the organization? Consider everyone from the janitor to the CEO.?

In: Operations Management