Question

Chapter 6 describes four theories of motivation:

1. hierarchy-of-needs theory

2. two-factor theory

3. expectancy theory

4. equity theory

Briefly describe each theory. Which one makes the most intuitive sense to you? Give an example of this theory in your life.

Why do you find this motivation theory appealing?

Answer 1

1. hierarchy of needs

Explanation: Maslow's hierarchy of needs is a motivational theory in psychology comprising a five-tier model of human needs,often depicted as hierarchy level within a pyramid. From the bottom of the hierarchy upwards,the needs are: physiological,safety,love and belonging,esteem, and self-actualization.

2. Two-factor theory

Explanation: The two-factor theory states that there are certain factors in the workplace that cause job satisfaction while a separate set of factor cause dissatisfaction, all of which act independently of each other. it was developed by psychologist Frederick Herzberg.

3. Expectancy theory

Explanation: Expectancy theory proposes that an individual will behave or act in a certain way because they are motivated to select a specific behavior over others due to what they expect the result of that selected behavior will be.

4. Equity theory

Explanation: Equity theory,popularly known as Adam's equity theory,aims to strike a balance between an emplyee's input and output in a workplace.If the emplyee is able to find his or her right balance it would lead to a more productive relationship with the management

•   Heirarchy of needs theory is most intuitive in sense. Example this theory helps in life like physilogical needs: air, food, water, shelter, warmth, sleep etc. Security needs: safety, shelter, security, law and order, etc. Social needs: love, affection, family, friends, etc.  
•    We find this motivational theory appealing because higher-level needs influence future human behavior much more than lower-level needs. businesses that can fulfill human needs on the higher levels of the hierarchy because irreplaceable in the mind of thie customers. This is the key to cutomer loyalty.