Generation Z Project This research illustrates the aims and
structure of the research. After the era of globalization,
organizations all over the world faced extreme competition and to
sustain that competition organization sought to gain competitive
advantage because lack of implementation of such advantage resulted
in the loss of the organization. In the fashion industry after the
globalization process, several changes took place, the outlook of
the fashion world changed after the globalization era. Here the
organizations sought to adopt...