comment on creative ideas for combatting world poverty (if things don't get better what's at stake? for example).Must be at least 300 words. no picture answer please.

My Teacher keeps telling me I don't have a Thesis. I thought I hada good thesis. Please help!

Bud Light in advertising

            One of the most effective ways for businesses to thrive is to use effective advertising, whether the ad is on TV, magazines, social media or even movies. The goal is to create enticement for a purchase over the competitor’s product. Budweiser is great example of a billion dollar company that has always maintained a strong record of quality advertisements that have proven to work in sales. Using well written humor in commercials, strategic ad placements, and a large budget, Budweiser never fails to make sales of their Bud Light Beer. The ad in particular concerning this essay depicts two women and two men dancing with phrase, “time flies when you’re having Bud Light. According to Seth Archer’s article “Alcohol companies are placing a huge bet that cable TV isn’t dead” he states, “Beer brands were far and away the biggest spenders, $357 million”(Archer). Budweiser spends a large amount of money on research and development with writers on commercials, specifically for the Super bowl ads, which have always been a fan favorite for years. The Super Bowl an honored tradition for Americans that is not only watched as a football game, many people watch for the Bud Light ads alone. Budweiser knows this, and have managed to create a few pop culture phenomenons over the decades, for example; wazzup and dilly dilly. These catchphrases alone do wonders for sales since everyone in the office the next day is quoting them, a topic of which we will delve in to later. An analysis of Bud Lights advertising in this particular ad shows that the marketing is to convey to the consumer they will have a fun carefree time with Bud Light, and to men, they will have the women, and to women they will have the men if they are drinking Bud Light.

            The image is always a very important technique that gets people’s attention. The use of image has become more and more common in advertising, people buy what they like and the easiest way to get there is through a good image. Super Bowl commercials are just as popular as the football games going on. Some of the world’s largest company’s put the most effort into these ad spots, hence why they cost the most to place usually. According to the article Anheuser-Busch aims for broader appeal in Super Bowl 50 they; “bought 31/2 minutes of airtime for five commercials to air during Sundays NFL matchup on CBS between the Carolina Panthers and the Denver Broncos for Shock Top, Budweiser, Bud Light and Michelob Ultra”. (Brown) Paired with the fact that sporting event attendees and viewers consume beer on average, more during events like football for example. Bud Light and Budweiser are always one of the top contenders to bring a great commercial. The famous “Wassup” by the Budweiser frogs created a cultural phenomenon that facilitated the use of the catchphrase in its context relative to the commercial in everyday life for millions of viewers and consumers.

  Another way industries advertise is the use of the bandwagon effect, persuading people by catch phrases that turn in to a cultural phenomenon. The bandwagon effect is used to create an illusion of popularity on whatever product they are going to introduce. Bud Light will use a phrase to make it sound desirable by all, like in this ad that say “Time flies when you’re having Bug Light”, which shows people drinking this product it will make for a good night. Now bars are having wall hangers that glow with the products names on them to reach out to people so they see it and order it. Producers try and suggest that their alcohol is the best and by popular demand will sell the most. People tend to drink whatever is popular because it makes the audience feel in with the crowd. That is the bandwagon effect in use, and why it is one of the most effective techniques.

Finally, the transfer, advertising for this product that will continually get people’s attention using transfer. When people watch or see an advertisement, a familiar face will help keep that image in their mind. Celebrates are everywhere in advertisement, they are a valuable asset in advertising. If someone’s favorite actor or sports player is on any ad drinking any type of alcoholic beverage, the consumer is more than likely to purchase it on that perceived notion that their idol is also consuming it. Budweiser has used everyone from Amy Schumer to Paul Rudd. Schumer and Seth Rogen for example played roles in various Bud Light ads. Rogen, being a highly successful comedic actor and Schumer being a highly successful female comedian and actress both compliment the masculine and feminine outreach for Bud Light, doubling the chances of both men and women to purchase Bud light with stout humor in the ads by two comedic heavy weights that everyone is familiar with.

            The alcohol audience will always be watching for new ads, and as time goes on it will reach out to new viewers with their creative techniques for advertising. Utilizing well written humor in commercials, strategic ad placements, and a large budget, Budweiser never fails to make sales of their Bud Light Beer. Bud Light who runs 97 ads in 17 different magazines continues to hold the top spot for the publication with the most beer ads. Different techniques like image, bandwagon and transfer to name a few will continue to make Bud Light and other company’s money. This simple ad that has reached hundreds used a simple image that lets there customers see what a good time consumers will have with Bud Light.

Work Cited

Sports Illustrated, November 2012. Bud Light ad. Print.

Archer, Seth “Alcohol companies are placing a huge bet that cable TV isn’t dead” Business Insider businessinsider.com June 22 2016 Web.             

"Anheuser-Busch Aims for Broader Appeal in Super Bowl 50." St Louis Post-Dispatch (MO) Feb. 5 2016.

In your own words, explain integrated marketing communications and why it is important. Describe the four promotional methods an organization can use in its promotion mix.

Some have suggested one of the primary roles of those in a leadership position is to focus on supporting the self-worth of followers which, in turn, leads to task performance provided to the leader. Consider ways follower perceptions of leaders and leader perceptions of followers encourage or discourage growth or engagement toward these ends. What strategies or adjustments might a leader have to make within his/her own behavior, thinking, or worldview when follower perceptions of the leader are misaligned with the leader’s perceptions of self?

Please elaborate about Health and safety in the workplace, working conditions. Give your opinion also do a research. Word Minimum 750

the production department wants to decide on one of the alternatives to minimize the cost. the alternative below    1. continue the production with your existing machine with a 2,00 $ cost per unit.   2. upgrade your machine with 800$ investment and reduce your unit cost to 2.20$per unit.    3. buy a high technology new machine for 1200$and have a lower units cost 1.50$ per unit.    your are expected to give a report on:       a. find the feasible domain in terms of the level of production for each alternative.      b. show your solution on a graph

Explain the relationship between Consumer Psychology and Pricing.please write 600 word minimum

A customer has apprached a bank for $20,000 one-year loan at a 18% interest rate. If the bank does not approve this loan application the $20,000 will be invested in bonds that earn a 5% annual return. The bank will charge the customer an up-front $200 legal fee if the loan is granted. The bank believes that there a p% chance that this customer will default on the loan, assuming that the loan is approved. If the customer defaults on the loan tha banl will lose $10,000. Should the bank make the loan?..

If the objective is to maximize the bank's profit, whar is the smallest value of p for the which the bank should not grant the loan? (Obviously as p decreases, the profitability of the loan increases.)

Explain please

Cynthia takes a prescription sleeping pill, NapALot, on Friday night. She wakes Saturday afternoon to find a new Mercedes in her driveway. According to the paperwork on her kitchen counter, earlier that morning, Cynthia emptied her savings account to buy the Mercedes. Cynthia, however, has no memory of doing any of that. She experienced a rare side effect of NapALot. Some users experience sleepwalking spells in which they appear wide awake, and do all manner of complex tasks without remembering. \

Cynthia promptly takes the paperwork and drives the Mercedes to the dealership to return the car. The dealership is closed by the time she arrives. The dealership also is closed on Sunday. her job is a few blocks from the dealership. Cynthia will have time on monday to return the car when the dealership is open.

However, Cynthia does not take the time to get to the dealership until the Firday after the purchase. the dealership refuses to accept the car and return her money. Cynthias sues for rescission. Who do you think will prevail? Why?

Amber Briggs looked nervously at her watch as she sat at the front of a large table in the cafeteria at Kerzner Office Equipment. It was now 10 minutes after 3:00 and only 10 of the 14 members had arrived for the first meeting of the Kerzner anniversary task force. Just then two more members hurriedly sat down and mumbled apologies for being late. Briggs cleared her throat and started the meeting. KERZNER OFFICE EQUIPMENT Kerzner Office Equipment is located in Charleston, South Carolina. It specializes in the manufacture and sales of high-end office furniture and equipment. Kerzner enjoyed steady growth during its first five years of existence with a high-water employment mark of more than 1,400 workers. Then a national recession struck, forcing Kerzner to lay off 25 percent of its employees. This was a traumatic period for the company. Justin Tubbs was brought in as the new CEO, and things began to slowly turn around. Tubbs was committed to employee participation and redesigned operations around the concept of self-managing teams. The company soon introduced an innovative line of ergonomic furniture designed to reduce back strain and carpal tunnel. This line of equipment proved to be a resounding success, and Kerzner became known as a leader in the industry. The company currently employs 1,100 workers and has just been selected for the second straight time by the Charleston Post and Courier as one of the 10 best local firms to work for in South Carolina. AMBER BRIGGS Amber Briggs is a 42-year-old human resource specialist who has worked for Kerzner for the past five years. During this time she has performed a variety of activities involving recruitment, training, compensation, and team building. David Brown, vice president of human resources, assigned Briggs the responsibility for organizing Kerzner’s 10th anniversary celebration. She was excited about the project because she would report directly to top management. CEO Tubbs briefed her as to the purpose and objectives of the celebration. Tubbs stressed that this should be a memorable event and that it was important to celebrate Kerzner’s success since the dark days of the layoffs. Moreover, he confided that he had just read a book on corporate cultures and believed that such events were important for conveying the values at Kerzner. He went on to say that he wanted this to be an employee celebration—not a celebration conjured up by top management. As such, she would be assigned a task force of 14 employees from each of the major departments to organize and plan the event. Her team was to present a preliminary plan and budget for the event to top management within three months. When discussing budgets, Tubbs revealed that he felt the total cost should be somewhere in the $150,000 range. He concluded the meeting by offering to help Briggs in any way he could to make the event a success. Soon thereafter Briggs received the list of the names of the task force members, and she contacted them either by phone or e-mail to arrange today’s meeting. She had to scramble to find a meeting place. Her cubicle in human resources was too small to accommodate such a group, and all the meeting rooms at Kerzner were booked or being refurbished. She settled on the cafeteria because it was usually deserted in the late afternoon. Prior to the meeting she posted the agenda on a flipchart (see Figure C11.1) adjacent to the table. Given everyone’s busy schedules, the meeting was limited to just one hour. THE FIRST MEETING Briggs began the meeting by saying, “Greetings. For those who don’t know me, I’m Amber Briggs from human resources and I’ve been assigned to manage the 10th anniversary celebration at Kerzner. Top management wants this to be a special event— at the same time they want it to be our event. This is why you are here. Each of you represents one of the major departments, and together our job is to plan and organize the celebration.” She then reviewed the agenda and asked each member to introduce him/herself. The tall, red-haired woman to the right of Briggs broke the momentary silence by saying, “Hi, I’m Cara Miller from Plastics. I guess my boss picked me for this task force because I have a reputation for throwing great parties.” In turn each member followed suit. Below is a sampling of their introductions: “Hi, I’m Mike Wales from maintenance. I’m not sure why I’m here. Things have been a little slow in our department, so my boss told me to come to this meeting.” “I’m Megan Plinski from domestic sales. I actually volunteered for this assignment. I think it will be a lot of fun to plan a big party.” “Yo, my name is Nick Psias from accounting. My boss said one of us had to join this task force, and I guess it was my turn.” “Hi, I’m Rick Fennah. I’m the only one from purchasing who has been here since the beginning. We’ve been through some rough times, and I think it is important to take time and celebrate what we’ve accomplished.” “Hi, I’m Ingrid Hedstrom from international sales. I think this is a great idea, but I should warn you that I will be out of the country for most of the next month.” “I’m Abby Bell from engineering. Sorry for being late, but things are a bit crazy in my department.” Agenda 3:00 Introductions 3:15 Project overview 3:30 Ground rules 3:45 Meeting times 4:00 Adjourn FIGURE C11.1 Celebration Task Force Briggs circled the names of the two people who were absent and circulated a roster so that everyone could check to see if their phone numbers and e-mail addresses were correct. She then summarized her meeting with Tubbs and told the group that he expected them to make a formal presentation to top management within 10 weeks. She acknowledged that they were all busy people and that it was her job to manage the project as efficiently as possible. At the same time, she reiterated the importance of the project and that this would be a very public event: “If we screw up, everyone will know about it.” Briggs went over the ground rules and emphasized that from now on meetings would start on time and that she expected to be notified in advance if someone was going to be absent. She summarized the first part of the project as centering on five key questions: when, where, what, who, and how much? She created a stir in the group when she responded to a question about cost by informing them that top management was willing to pay up to $150,000 for the event. Megan quipped, “This is going to be one hell of a party.” Briggs then turned the group’s attention to identifying a common meeting time. After jousting for 15 minutes, she terminated the discussion by requesting that each member submit a schedule of free time over the next month by Friday. She would use this information and a new planning software to identify optimal times. She ended the meeting by thanking the members for coming and asking them to begin soliciting ideas from co-workers about how this event should be celebrated. She announced that she would meet individually with each of them to discuss their role on the project. The meeting was adjourned at 4:00 P.M. 1. What barriers is she likely to encounter in completing this project? 2. What can she do to overcome these barriers? 3. What should she do between now and the next meeting? 1. Team Development Analysis: The following activities are based on the group project that you have been involved in while taking this course. a. Analyze the development of the team in terms of the five-phase model and the punctuated equilibrium model. Which model does the best job of describing how the team evolved? b. Analyze the group in terms of the nine situational factors that influence team development. What factors positively contributed to group performance? What factors negatively contributed to group performance? How did the group try to overcome the negative factors? What could you have done differently to overcome these negative factors? c. Analyze how effectively the group managed meetings. What did the group do well? What didn’t the group do well? If the group were formed again, what specific recommendations would you make about how the group should manage meetings?

Rocky Mountain Tire Center sells 13 comma 000 go-cart tires per year. The ordering cost for each order is $35 , and the holding cost is 40 % of the purchase price of the tires per year. The purchase price is $22 per tire if fewer than 200 tires are ordered, $18 per tire if 200 or more, but fewer than 5 comma 000 , tires are ordered, and $16 per tire if 5 comma 000 or more tires are ordered. a) How many tires should Rocky Mountain order each time it places an order? Rocky Mountain's optimal order quantity is_______ units (enter your response as a whole number). b) What is the total cost of this policy? Total annual cost of ordering optimal order sizeequals $ _____(round your response to the nearest whole number).

There are what are called Second Generation rights, which include the rights of the poor and quality of life issues and these connect to the announcements about the future of the global economy, Third World poverty and solutions proposed by the IMF and World Bank. Here we want people to 1. discuss the issue of of whether the poor have an inherent Right to a better standard of living or is in simply the humane thing to do (this can be done in 5-6 sentences),

2. propose a specific measure to improve the condition of the poor in a specific country or specific status (like agricultural workers), you may need to to some outside research. Ex. look at the Millennium Development Goals.

answer must be 300 words or more.

add link to source please

Go online and do some focused research on some specific human rights case. There are high profile cases (and they do not have to be current) like Elian Gonzalez, Malala, Syrian refugees (a dialog on how to solve this would be welcome).

No matter what you choose, be brief in your description of the case (Africa, Asia, US, Europe, Latin America, Mideast), focus on the controversial aspects of the case-- how it was resolved or not, and how it connects to issues.

answer must be more than 300 words.

In your opinion is the Red Bull viral strategy effective?

What would be the project scope ?

We have been hired to develop a sales training course for 250 sales associates that will be working the floor of an electronics shop. This will be our first endeavor in retail training, sowe must adapt one of our existing training models and customize it to meet the needs of the customer. The company’s electronic shop department has a high volume of sales. As a result they need to develop a training course for 250 sales associates to provide sales managers with proven skills, knowledge and tools they need to drive bottom line performance.This program covers five critical sales management abilities: behavior-based interviewing, managing sales performance, managing the sales pipeline, sales coaching, and sales leadership. It will be delivered on-site, online, or blended and includes post-training reinforcement to ensure real-world skills application and adoption.