The sales and marketing section offers a detailed explanation of your sales strategy, pricing plan, proposed advertising and promotion activities, and product or service's benefits. This is where outline your business's unique selling proposition, describe how you're going to get your goods and/or services to market, and how you're going to persuade people to buy them.

please make a simple marketing plan for a music studio.

Music Studio was started as a way for kids to learn instruments in a fun way. The studio has four instructors that are to be paid as independent contractors. Our target customers are going to be children of all ages, with a focus on children ages 12 to 17.   

Music Studio plans on offering private lessons, group lessons, and online lessons. The private lessons are customized to each students learning style and integrate a fun way to learn music through hands-on experience, technology and musical activities. The group lessons are designed to enhance music fundamental learning with peer interactions. Due to the coronavirus pandemic, the studio also offers online lessons which feature private and group lessons in a virtual learning space. Music Studio offers online lessons via FaceTime, Google Duo OR Zoom.

The music studio offers both group and private instrument lessons. The instruments used are: Piano, voice, violin, viola, guitar, ukulele, theatre, and mini musicians.

The main instructor - who has been studying Music for over 20 years and teaching and performing for over 10 years. She currently holds a Bachelors of Music Technology Performance/Voice along with a Masters in Music Technology – Digital Pedagogy/Voice - both from Duquesne University. Ashley’s past experiences include solo performances, collaborative works, Choral/Orchestral participation, Quartets, Vocal Jazz, Classical Vocal Pedagogy Techniques Recording and Live Sound Engineering

The second instructor is the musical theatre instructor is a professional theatre artist with an array of experience in both the education and theatre industries. She holds a degree in Directing Her main focus is helping students find their artistic voices and to present their art fearlessly and with excellence. Her specialities include acting, improvisation, college audition prep, scene-to-song and group work. The next instructor began her musical journey at the age of 10. recorded and released two EPs and continues to write and record music in her spare time.

The last independent contractor is who serves as the Violin and Viola instructor. s degree in Violin Performance.   The business proposal is to ask the bank for a $20,000 loan. The loan is for five years, and the plan is to repay the bank $4,000 each year.

What kind of Oreo eater are you? Do you love the stuffing most, scraping it off with your teeth and casting the chocolate cookie aside? Or do you need to keep the flavors together and dunk the whole thing in milk to get the most enjoyment? Or are you one of those who finds the filling just a side note, focused more on the cookie crunch? Mondelez, the company that owns the Oreo brand, is determined to find out, by running a vast integrated marketing campaign designed to get consumers to vote for their favorite style of the popular treat, across a variety of channels. To get things started, it initiated a sweepstakes contest, for a $100,000 prize (as well as smaller prizes, like gift certificates and Oreo-branded gear), which people can enter by voting online. The ballot offers five stuffing choices, ranging from Thins and Originals to Double, Mega, and Most Stuf versions. At the same time as the contest runs, branded videos on TikTok, the relatively recent and increasingly popular video-sharing site, promote Oreo as a fun and tasty option. Users can vote on this platform too, by including a branded hashtag in their short shared videos. Although these elements of the campaign are specific to the ongoing debate about how much stuffing is the right amount, they are not the first integrated marketing efforts Oreo has adopted recently. For example, in a partnership with Dunkin’, it created Oreo flavors for donuts and coffees sold in stores. It also gives Alexa owners an option to ask the digital assistant for updates about when new and seasonal cookie flavors will be available. Thus, even though Oreo remains—after 107 years of existence—the top-selling cookie brand, it also is determined to ensure its relevance and appeal to younger consumers. Notably, an estimated 70 percent of TikTok users are between the ages of 13 and 24 years, making it a highly effective channel for reaching young buyers, whether they love the creamy filling or prefer their cookies crumbly.

Case Questions: Q4. Is TikTok an effective marketing channel? Why or why not?

Q5. What other sorts of information can Mondelez gather from consumers’ votes for their favorite style of Oreo?

Subject Marketing

The increasing number of competitors, which leads to the decline in the business profits of ABC Restaurant, has been brought to the attention of a senior manager. He believes that training should be given to regain the market lead in a highly

competitive market. You, as a training manager, are approached by him for assistance. In a meeting with him, you are required to:

(a) discuss the type of training needs analysis relevant to the situation

and

(b) elaborate how data are collected to analyse the training needs.

Provide four examples of how a human resources manger can use the expectancy theory to positive affect an organization

The sports industry has been rocked by the following scandals.The Tonya Harding and Nancy Kerrigem lce skating scandal, the Black Sox and Houston Astros MLB scandals.Write a conclusion on whether pursuing Social and Governance factors are compatible with the goals of the firm.

Write an email that fits the situation below. Be sure to use the components of a professional and well-written email. Your body of your email should be no longer than 150 words. You will be graded on format (20 points), content (50 points) and language accuracy (30 points)

You are in charge of public communication at the Early Childhood Education Center (ECLC) at Zayed University. The Minister of Education has just announced that all nurseries across the UAE must be closed for 14 days starting March 15. The closure is a precautionary health measure due to concerns overs of the COVID-19 outbreak. During that period, all the nursery schools will be inspected to ensure that they are clean, sterilized, and meet safety conditions. Write an email to all staff ([email protected]) and parents ([email protected]) in which you communicate the Minister’s message. You would like your Dean ([email protected]) to be aware of this message. In your message, be sure to inform parents about the measures that they could take in order to keep themselves and their children safe: wash their hands frequently; maintain social distance (at least 1 meter distance between themselves and anyone who is coughing); avoid touching eyes, nose and mouth; practice respiratory hygiene; stay informed and follow advice; and stay home if they feel unwell.

Keep in mind that for privacy reasons, parents’ email list must not be disclosed. You are free to add your own information, but do not change the content above.

In a customer relationship management (CRM) system, e-commerce sites use _____ to send notifications on new products and services.

assess the Chinese market; you must refer to Chinese lifestyle trend choices and how these choices will positively impact Starbucks. The lifestyle of Chinese youth and affluent professionals should be seriously considered while conducting your analysis. Statements made must be fully documented.

Which statement is true of an e-distributor?

“It is better to market a new product quickly and then upgrade the design later than incorporating all design modifications and improvements before launching the product.” Do you agree/disagree with this statement? Justify your answer and provide at least one example.

Problem 1

You are asked to perform a capacity analysis for the clinic. The current resources of the clinic are as follows (assume that the information is steady throughout the day):

In addition, the following information is presented to you on the operations of the clinic.

• All patients need to register with the receptionist before they can see a nurse/doctor. The average time to register at the reception desk is 5 minutes.

• On average, 30% of the incoming patients are considered to have only minor problems that can be handled by nurses. The remaining 70% are given appointments to see a primary care provider.

• The average consultation time with a nurse is 30 minutes. After diagnosis by a nurse, 30% of the patients are asked to see a primary care provider for further diagnosis.

• An appointment with a primary care provider lasts 20 minutes, on average. After check up by a primary care provider, 20% of the patients are referred to a radiologist, 10% are referred to the diabetes care center, 20% are referred to the nutrition care center and the remaining 50% either don’t need further referral or are referred to an outside hospital.

• The average consultation time with the radiologist is 40 minutes.

• It takes 30 minutes, on average, for diagnosis at the diabetes care center.

• An appointment at the nutrition care center usually takes 25 minutes.

The manager of the clinic is interested in the following questions:

a. What is the capacity of each resource in the clinic (reception, primary care provider, nurse, radiologist, diabetes care, and nutrition care) in number of patient-arrivals per hour?

b. What is the system capacity of the clinic in number of patient-arrivals per hour? Identify the bottleneck(s). What is the slack of each resource in total number of patient -arrivals per hour?

c. If the clinic hires two additional units for the bottleneck resource, what would be the new system capacity and bottleneck(s)?

d. Suppose that the proposal in part (c) is implemented and all employees work 10 hours per day, how many patients can the clinic serve each day?

Explain why it is important for Starbucks to expand from North American market to China. Give full rationale with supporting remarks/.