The three strategic mangement

Bad News Message Assignment

Bad news messages can follow a different pattern than good news letters: the indirect approach. In all of our writing, we are trying to create goodwill between our readers, ourselves, and our organization. This means that one of the primary goals of a bad news message is to ensure that the reader continues to think well of us. We can write a bad news message in a way that maximizes the chances that this will happen.

Sometimes people like to hear the bad news first. However, in many situations this approach will not help us achieve our purpose. In these cases we need to use a less direct approach.

Using the techniques you’ve learned in class, write a bad news email addressing the bad news scenario below. Use email format at the header:

From:

To:

Cc:

Subject:

Attached:

Bad News Scenario

You are the Participant Services Manager for Encore Events, an event planning and management company that is producing your city’s largest marathon, half-marathon, and 5K races on April 1 this year. A portion of the proceeds will go to your local chapter of Ronald McDonald House Charities. To participate, runners pay $99, $80, and $45, respectively. In addition to the charity donation, these fees cover costs such as advertising, insurance, permits, security, water, promotional materials, goodie bags, etc. While participants can register for the races at any time, including the day of the event, refunds are not granted after February 15 for any reason—a rule that runners must acknowledge before submitting their entries. This helps you to budget and avoid the problematic nature of adjusting credit card charges or handling cash for anyone who wants a refund. Today (February 25), you received a letter from Lucila Muñoz, who paid her registration fee on November 6. However, she broke her ankle on November 27. She thought she would be healed in time to participate, but she hasn’t had time to do the rehabilitation and training needed to participate in the event. She is asking that her card be credited for $45. You are a runner, and you empathize with her. However, Ms. Muñoz should have requested the refund before the deadline. Besides, you think it’s a little tacky that she would want a refund on a partial charitable donation (for which she received a receipt that can be used to claim a tax deduction).

7

Choose a consumer product with which you are familiar. For that product, discuss its pricing strategy. What other strategies could work for that product? Did the company use cost-plus, full-cost, or incremental cost in its strategy?

Please show all steps. Consider the following data pertaining to the three warehouses operated by a company:

The company considers consolidating any two of its warehouses (i.e., risk pooling). Based on

the information provided above and given that lead time demands between any two

warehouses are correlated at -0.3 (i.e.,ρ12=ρ23=ρ13= -0.3). In which case will the reduction

in safety stocks resulting from warehouse centralization likely be the greatest if we want to

achieve a 97% service level? (Please provide detailed calculation processes. Typed also)

Modified from textbook: SweetEndings is a shop open 7 days a week. Demand for Chocolate Frozen Yogurt* can be approximated by a normal distribution with a mean of 21 gallons/wk and a standard deviation of 3.5 gallons/wk. The manager wants a 90% service level, and lead time is 2 days.

a) Assuming ROP is used, calculate the level at which SweetEndings should reorder. What is the best estimate for days of supply are onhand at this point?

b) If FOI is used instead with a 10-day order interval, • how much should be reordered if there is 8 gallons on-hand, assuming we must order in 1 gallon increments? • What is the chance SweetEndings runs out before this order is received?

c) If ROP is used and if the manager gets a call from the Yogurt supplier a day after placing the order (and after 2 more gallons have been sold) that the order will be late. • What is the chance she runs out if the order is 1 day later than planned? • What the order arrives 2 days later than planned?

write a paper that describes one of the three typical marketing strategies that firms use to obtain a foothold in a foreign market. Choose from either differentiation, cost leadership or focus strategy. Use an example of a real-life situation where a firm used one of these strategies and describe whether or not they were successful.

write a paper that describes one of the three typical marketing strategies that firms use to obtain a foothold in a foreign market. Choose from either differentiation, cost leadership or focus strategy. Use an example of a real-life situation where a firm used one of these strategies and describe whether or not they were successful.

write a paper that describes one of the three typical marketing strategies that firms use to obtain a foothold in a foreign market. Choose from either differentiation, cost leadership or focus strategy. Use an example of a real-life situation where a firm used one of these strategies and describe whether or not they were successful.

1.Discuss the issue of digital divide. Is it lessening or widening with more technological innovation? How have businesses, government bodies, and nonprofit organizations met the digital divide challenge?

2. Describe the ethical challenges regarding one of the following scientific breakthroughs: genetically modified foods, human genome or stem cell research. Do the potential benefits of this breakthrough outweigh the potential costs?

3. Explain the concept of the "right to be forgotten." What are its implications to governments, businesses and individuals?

4. Discuss the motivations of cybercriminals. Explain the costs that cybercrime has on businesses, governments, and individuals.

Apple is struggling in the Indian market. Some people argue that Apple should delegate power to the local managers in Apple India so that they can develop and sell iPhones tailored to the preferences of Indian people. What do you think about this idea? Provide at least two advantages and two disadvantages of the approach you choose. Elaborate upon and justify your choice. Please watch the following video clip to get some information about this topic.

Question 1 (6pts)

Auto Clean, a full-service car wash company, is conducting a survey to address the following research objectives:

Objective 1. Assess the customer perceptions and evaluations of Auto Clean’s services.

Objective 2. Assess the effectiveness of Auto Clean’s promotional expenditures.

Objective 3. Identify demographic characteristics of Auto Clean’s customers.

Objective 4. Identify other relevant characteristics of Auto Clean’s customers.

This is the questionnaire they used for this research:

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To help us serve you better, please take a few minutes to fill out this short questionnaire. Thank you for your help.

1. How often do you usually have your car washed?

__ Less than once a month

__ Once a month

__ Two times a month

__ Three times a month

__ Four or more times a month

2. How often do you usually have your car waxed?

__ Less than once a month

__ Once a month

__ Two times a month

__ Three times a month

__ Four or more times a month

3. How often do you usually wash and/or wax your car by yourself?

__ Less than once a month

__ Once a month

__ Two times a month

__ Three times a month

__ Four or more times a month

4. How long has it been since you last brought your car to Auto Clean?

__ Less than a week

__ One to less than two weeks

__ Two to less than three weeks

__ Three to less than four weeks

__ Four weeks or more

5. How far from Auto Clean do you live?

__ Less than a km

__ One to less than three kms

__ Three to less than five kms

__ Five kms or more

6. In the past three months, have you used any car wash other than Auto Clean?

__ Yes                   __ No

7. How long are you willing to wait to have your car professionally washed/waxed? ________min
8. Indicate the extent to which you agree or disagree with the following statements about Auto Clean. For each statement, circle “1” if you strongly disagree and “7” if you strongly agree, or another appropriate number in between if your feeling are less strong.

9. What is your age? _______
10. What is your income? ___________$
11. What social network platforms do you use the most? ___________________________

Thank you very much!

Read the questionnaire above and answer the following questions:

1. Which questions in the questionnaire address each of Auto Clean’s research objectives (1 pts)? Indicate your answers in the table below.

2. Which question(s) in the questionnaire do(es) not address fully or do(es) in an appropriate way a specific research objective? For each of these questions, explain why and how you propose to solve this problem. (2 pts).

Indicate your answers in the table below.

3. Identify all other problems related to Auto Clean’s questionnaire’s design. Propose ways to solve each problem. For example, when the problem relates to a specific question wording, please propose a revised question. (3 pts).

Indicate your answers in the table below (add as many rows as necessary).

Recruitment chapter

Discuss ways a regional bank could effectively use the Internet to recruit bank tellers.

and Describe how a local firm might be able to utilize college/university interns to generate future applicants for anticipated job openings within the next one to two years.

1. What did we learn regarding conformity? When are people likely to conform?

2. What is the optimal balance of conformity and deviance in groups? Why?