Question

Perform a SWOT analysis for Uber. You can do the SWOT analysis in these steps:

a. What are the internal Strengths of Uber? (think here of competitive advantage and core competencies)

b. What are the internal Weaknesses of Uber?

c. What external opportunities are available to Uber?

d. What external threats does Uber face?

e. Create one strategy for Uber that fit its business model. A strategy in SWOT is a specific action for the business to take. It comes from combining one or more internal factors with one or more external factors.

f. How does Uber develop and implement a business strategy to deal with the Porters five competitive forces?

Answer 1

key points

Swot analysis of uber means to find out its strength,weakness,opportunities etc.and also to find out how it become one of the leading brand of ride-hailing transportation company.

a) Internal strength of uber:- internal strength of uber includes its positive attitude towards the pricing technique .The uber transportation company use many factors to determine the price for a drive.

b)Internal weakness of uber:-The company and the drivers are only a moral connection because they are not closely related to each other .The problem is the lack of real connection.So the expected support between the uber and the driver is very low.

c)External opportunities available to uber:-Uber company using most advantage techonologies ,it gives great deal with customers through mobile phones.Uber application is a great plateform to motivate the users to interact with uber eats,bike and health.So it become a great opportunity to uber to increase their customer and profit.

d)External threats does uber faces:- The company opperating in many countries political climate of each countries are different this is one of the political threats, the new technologies adopted by the competitor,market disruption could be a serious threats,intense competition etc.are the external threats.