In: Operations Management
Your team is building a website. Explain roadblocks, inefficiencies, problems in sprint/iterations and strategies to take in addressing these challenges.
Roadblocks- Lack of clear signposting just like if the customers had click more than two to three times to get the services website offering blocking the conversion rate of your company by taking every single detail into account like testing different strategies and monitoring bounce rates, website traffic, customer preferred searching options. On what the demographics choose so that you can optimise page accordingly. As getting work done online by your website is a science.
Inefficiency- Slow upload and download speed as in today's fast world customer hate to wait so your website has to be fully optimized according several platforms as the main concern in uploading speeds are large images, more ads on page, not optimised so to correct this you can use image resizing software to optimise your website saving customers data and time, if you are giving ads make them shorter and simpler to get the goal. Make sure all the supporting links are clickable and optimised, pages load correctly, filling of forms. You can make your website cookie free if you can code it and if you can't hire someone to get it professionally done.
Problems in sprint- Search engine optimisation (SEO) is important for you to get recognized by customers because there is a tough competition out there because of incorporating keys and lack of information on website will lead your business to significant disadvantage. you can hire experienced person to identify and keep track of your search engine optimisation. You can consider individual page structure and also a site map is also a very nice tool to get organized before your website is actually built up.
The last and most important thing you can do is testing your website before officially launching it. The more you test you will have the best website as testing shows the mistakes happening or you can launch it unofficially saying the website is under testing mode to give you the best experience or so.