40) In order to be successful, a T&D program needs ________.

A) specialization and standardization

B) top management support

C) pre-recorded lectures

D) input from local colleges and universities

42) Employees view career development opportunities as more important than ________.

A) indirect financial compensation

B) employee benefits

C) pay

D) work-life balance

43) As managers reach higher levels in the organization, it is not so much their ________ skills that that they need, but their ________ skills and their business knowledge.

A) interpersonal; technical

B) communication; financial

C) organizational; observation

D) technical; interpersonal

50) Comprehensive safety programs should primarily focus on unsafe working conditions and on unsafe ________.

A) employee actions

B) equipment

C) management policies

D) products

52) What results in a detailed written procedure for safely completing many tasks within a plant?

A) job analysis

B) workplace analysis

C) job hazard analysis

D) quantified hazard analysis

56) The National Auto Group is going to develop a wellness program. What is the first step in the process?

A) conducting a health-risk assessment of employees

B) developing incentives for employee participation

C) establishing an on-site health clinic

D) requiring substance abuse tests

Please discuss the benefits and downfalls of pay for performance systems in your own words. What is an industry that you feel could benefit from the implementation of a pay-for-performance system? Why do you feel this way? How exactly would you begin the process of implementing the pay for performance system? Are there any industries that you feel pay-for performance systems would not work within?

“Redesigning your Job”

How could my job as an Office Manager be redesigned to place more emphasis on efficiency, motivation, ergonomics, or mental processing? What changes could I want, and why? (Or why do I want the job to be redesigned?)

The latest departure from the BurgerSupreme executive team was James Pickle who was in charge of purchasing. Mr. Pickle had to leave because he broke the law and took a bribe to give the contract to Radioactive Lettuce a provider of lettuce, pickles, and other accoutrements. Mr. Pickle in explaining why he had taken a bribe said that  his action had been good for BurgerSupreme and its shareholders as Radioactive Lettuce had given them a better deal and Burger Supreme paid less for lettuce and tomatoes than to any other of their competitors.   

Based on the logic proposed by Milton Friedman on the responsibility of managers, is James Pickle action acceptable?

1. Is the development and implementation of an operating system-level contact tracing platform a good business decision and partnership for Apple and Google? Why or why not?
2. What are some ethical business issues that Apple and Google will encounter as they invest time, resources, and capital into the development and deployment of this technology? Please provide details.
3. Due to the societal importance of contact tracing to help slow the spread of COVID-19, should this function be switched from an opt-in to a mandatory function of all mobile phones? Why or why not?

*Across the world, governments and health authorities are working together to find solutions to the COVID-19 pandemic, to protect people and get society back up and running. Software developers are contributing by crafting technical tools to help combat the virus and save lives. In this spirit of collaboration, Google and Apple are announcing a joint effort to enable the use of Bluetooth technology to help governments and health agencies reduce the spread of the virus, with user privacy and security central to the design.

Since COVID-19 can be transmitted through close proximity to affected individuals, public health officials have identified contact tracing as a valuable tool to help contain its spread. A number of leading public health authorities, universities, and NGOs around the world have been doing important work to develop opt-in contact tracing technology. To further this cause, Apple and Google will be launching a comprehensive solution that includes application programming interfaces (APIs) and operating system-level technology to assist in enabling contact tracing. Given the urgent need, the plan is to implement this solution in two steps while maintaining strong protections around user privacy.

First, in May, both companies will release APIs that enable interoperability between Android and iOS devices using apps from public health authorities. These official apps will be available for users to download via their respective app stores.

Second, in the coming months, Apple and Google will work to enable a broader Bluetooth-based contact tracing platform by building this functionality into the underlying platforms. This is a more robust solution than an API and would allow more individuals to participate, if they choose to opt in, as well as enable interaction with a broader ecosystem of apps and government health authorities. Privacy, transparency, and consent are of utmost importance in this effort, and we look forward to building this functionality in consultation with interested stakeholders. We will openly publish information about our work for others to analyze.

All of us at Apple and Google believe there has never been a more important moment to work together to solve one of the world’s most pressing problems. Through close cooperation and collaboration with developers, governments and public health providers, we hope to harness the power of technology to help countries around the world slow the spread of COVID-19 and accelerate the return of everyday life.

There is a proposition in management studies that leadership affects performance and that there factors in leadership that are determinants of effective leadership. All those who aspire to leadership, senior and key positions must have a distinctive and powerful set of attitudes and values.

a) Discuss the values a leader should possess to achieve results, inspire others, and work effectively.

b) Corporate governance is concerned primarily with protecting weak and widely dispersed shareholders against self-interested Directors and Managers, Discuss the pillars of good corporate governance citing appropriate industry examples.

c) Any strategy directions may be undertaken in a different way or by a different strategic method. Explain the means by which a strategy can be pursued.

In great detail, please describe:

Ethical issues businesses may face in the market research process

Ethical issues businesses may face in setting the price and promoting the product

Ethical issues a business may face in a global setting and how they differ from domestic concerns

1. Discuss the importance of principles and core values to ethical decision making.
2. Discuss the influence of corporate culture on business ethics.

What are the current social issues facing the Canadian people in general? Make a list of the key social issues confronting your community? Pick the important one in your opinion and debate your views? How this issue is impacting the small and medium businesses?

Topic : COVID 19

Business has been dropping. The major complaints of BurgerSupreme’ s customers’ are that they have to wait 20% longer than at most competitor's restaurant; that the hamburgers are cold when served; and, that they are more expensive. Which of the following is most likely the basis of the troubles for BurgerSupreme?

a. Lack of customer satisfaction b. Lack of repeat business c. Lack of customer loyalty d. Lack of retained earnings e. Not providing enough value

As a Health Care IT consultant, you will work with various team members at the corporate level to gather information and analyze which of the following? (Select all that apply)

Problem 10-28

Some citizens complained to city council members that there should be equal protection under the law against the occurrence of crimes. The citizens argued that this equal protection should be interpreted as indicating that high-crime areas should have more police protection than low-crime areas. Therefore, police patrols and other methods for preventing crime (such as street lighting or cleaning up abandoned areas and buildings) should be used proportionately to crime occurrence.

         The city has been broken down into 20 geographic areas, each containing 4,800 residences. The police recognize that not all crimes and offenses are reported: people do not want to become involved, consider the offenses too small to report, are too embarrassed to make a police report, or do not take the time, among other reasons. Every month, because of this, the police are contacting by phone a random sample of 960 of the 4,800 residences for data on crime. (Respondents are guaranteed anonymity.) The 960 sampled from each area showed the following incidence of crime during the past month:

a. Determine P−P−, S_p, UCL and LCL for a p chart of 95 percent confidence (at Z = 1.96). (Round your answers to 4 decimal places.)

b. What can you say about the process?

Please analyze below by answering ALL questions. Your discussions should apply the marketing communication theories, target market, brand positioning, and marketing mix principles

1. Explain the importance of the strapline that embodies the essence of the brand.

2. Discuss the following for a brand like BMW:

a) Importance of clear positioning in the marketplace.

b) Changing nature of the communications mix.

c) Potential limitations of online activity such as social media.

High involvement with BMW – the Ultimate Driving Machine again

This case illustrates how BMW has moved back to its successful strapline – ultimate driving machine – after a brief dalliance with its ‘Joy’ campaign, although BMW maintains that ‘joy’ was part of the ultimate driving machine and experience anyway. BMW’s target market, involvement, potential tension between performance fuel economy and the changes in the media and communications mix used are also considered. The Strapline BMW has returned, in North America at least, to its long-running strapline – the Ultimate Driving Machine – which is nearly 40 years old as BMW gears up to dominate the North American automobile market at the high end. In terms of the marketing communications tools required to achieve this, television advertising has been, once again, a key ingredient. Henry (2012) suggests that BMW is still indeed ‘The Ultimate Driving Machine’ and that in fact it always has been. “A recent TV ad says, ‘We don’t make sports cars. We don’t make SUVs. We don’t make hybrids. We don’t make luxury sedans. We only make one thing: The Ultimate Driving Machine”. This is a statement of the obvious. “Yet the tagline is a touchy subject inside BMW. For BMW came up with what eventually became a worldwide ad campaign called ‘Joy’ in time for its sponsorship of the 2010 Winter Olympic Games in Vancouver, Canada. The idea was to reinforce the user benefit of owning The Ultimate Driving Machine. BMW never entirely abandoned ‘Ultimate Driving Machine’ but the ‘Joy’ campaign started a public uproar that BMW was turning its back on one of the best taglines ever” (Henry, 2012). The Target BMW models have been targeted at customers who want luxury, the latest technology and the latest in design. These are customers who are willing to pay a premium price for a very desirable brand. There are, however, a range of target customers including independent, private buyers but also those who are corporate customers who influence the purchase of executive, luxury cars. The latter consist of top executives, business leaders and decision makers from many companies around the world. The target market can be said to be made up of particular types who have certain characteristics, for example who read business magazines and broadsheet newspapers and who watch television news programmes for insights and ideas on trends in relevant sectors and markets including financial and product issues such as high end products and services like a BMW. These are:  Top/senior executives, ther professionals and investors  Middle management and sales executives who are decision makers and who would influence the car purchase within their companies.  Other expert decision makers who are also influencers on the purchase process.  Affluent individuals with high disposable incomes  SME (small to medium sized enterprise) owner-managers and directors. These types of potential customer are likely to be highly involved customers with the BMW brand. They expect quality, luxury and performance from such a high end brand.

The dilemma that BMW faces is the notion that high performance vehicles might not be seen as fuel-efficient or vice-versa, i.e. if a car is seen as fuel efficient and therefore good for the environment (some might say better for the environment at best), then it will not be seen as dynamic. Certainly the way BMW sees it, it does not matter which model of BMW that is in focus since all BMWs are ultimate driving machines, so that in other segments of the marketplace, say small cars, the BMW positioned there will be an ultimate driving machine, as a premium brand and a great product with high credibility and authenticity. The dilemma that BMW faces is the notion that high performance vehicles might not be seen as fuel-efficient or vice-versa, i.e. if a car is seen as fuel efficient and therefore good for the environment (some might say better for the environment at best), then it will not be seen as dynamic. Certainly the way BMW sees it, it does not matter which model of BMW that is in focus since all BMWs are ultimate driving machines, so that in other segments of the marketplace, say small cars, the BMW positioned there will be an ultimate driving machine, as a premium brand and a great product with high credibility and authenticity.

The Media Given the profile of the various types of potential customer the chosen media for the BMW brand includes traditional as well as non-traditional, newer digital forms. Clearly the media chosen have to be capable of getting the message through to the target audiences. Each medium has to be suitable for each of the BMW products whether it be a 3, 5 or 7 series model, a SUV or sports car model bearing in mind that all are ‘ultimate driving machines’. BMW still needs to attract attention and create interest before other tools in the corporate and marketing communications tool box in conjunction with its dealership network can be used and be influential on the buying process, part of which is the evaluation of alternatives. Of course BMW does have competition and there are alternatives. By its very nature a BMW is a high involvement product. It has a high value but a BMW is much more than this whereby many other factors such as self-esteem and self-actualisation come into play. The potential customer will follow through on attention and interest by moving through the stages of the buying decision-making process and because of the extent of involvement a lot of information will be sought before moving on to the next stage of the process.

Clearly the media values need to align with BMW values so that business magazines, broadsheet newspapers, billboards and certain television slots are traditional media contenders to be part of BMW’s media mix for advertising. Online activity is important in reaching new buyers. For example the BMW 118i Sport Line 5- door hatch for the European market is seen in a promotional video whereby “BMW claimed an 88 million-euro ($110 million) revenue gain for its 1-Series line by wooing customers with a web-only campaign.” Bloggers are seen as an important source of messages that are targeted at “a growing audience of would-be buyers who can’t be reached through TV and newspaper ads. The feedback from blog comments and Twitter feeds also flows back to affect styling and sales forecasts” (Webb, 2012). Social media appears important to BMW as an effective means to achieving ROI. Not only do BMW customers have a higher income and education levels but they also have high internet usage and BMW tripled internet advertising spending in Germany to 1.3 million euros in 2012, but this was still behind Audi’s 3.3 million euros and Mercedesparent Daimler’s 3.7 million euros (Webb, 2012). However television spending was still much higher and for Webb the “move to scrap ads on Facebook (FB)” (by General Motors during 2012) “reflect the web’s limits”. For the present, at least this kind of online activity by luxury car marketers appears to be a supplement to the television medium. Other Communication Tools The rest of the communications mix is tailored by BMW in conjunction with its dealer networks as would be expected. Even for a brand like BMW, sales promotion has to be a consideration. Sales promotion offers additional value and since price deals are unlikely, additional incentives such as test drives, brochures and web activity, for example videos on its YouTube channel, during the buying process can add value. PR at both product and corporate levels is a must in order to manage image and reputation and direct marketing is a useful part of the BMW communications activities, especially in getting potential customers to test drive. Personal selling plays an important role in BMW’s communications mix, especially in relation to the dealership networks.

Human Resource Management is a vital task to be performed by the management. It is the job of HRM to place the right man at the right place. For this, write down the role of human resource planning?

Problem 10-25

Resistors for electronic circuits are manufactured on a high-speed automated machine. The machine is set up to produce a large run of resistors of 1,000 ohms each. Use Exhibit 10.13.

     To set up the machine and to create a control chart to be used throughout the run, 15 samples were taken with four resistors in each sample. The complete list of samples and their measured values are as follows: Use three-sigma control limits.

a. Calculate the mean and range for the above samples. (Round "Mean" to 2 decimal places and "Range" to the nearest whole number.)

b. Determine X=X= and R−R−. (Round your answers to 3 decimal places.)

c. Determine the UCL and LCL for a X−X−chart. (Round your answers to 3 decimal places.)

d. Determine the UCL and LCL for R-chart. (Leave no cells blank - be certain to enter "0" wherever required. Round your answers to 3 decimal places.)

e. What comments can you make about the process?