Question

Preparation, Incubation, Illumination, Evaluation, and Implementation are the five steps to the creative process. No thinking about the five steps in the creative process, identify how Amazon CEO Jeff Bezos exemplified some or all of these steps in the creative process as elements of personal, political, and positional power to effect change in organizational culture.

Answer 1

Jeff bezos has been very widely effective in IT organisation. Leading Amazon Jeff bezos has implemented several innovative tools into the organisation as well as moved Amazon towards success by implementation of new technologies. This type of approach enable device used to maintain high quality standard in Operation as well as to lead their Organisation in a better way.

Jeff bezos always lead the transaction by participating in the teams rather than acting as Boss. This type of approach helped Jeff bezos to maintain better organisational structure as well as to provide adequate support to its employees.

Some advantages of contingency style of leadership are as follows

• It is Prescriptive

It provides inability to the managers to effectively manage several variables according to their needs. This model provides a number of factors that affect efficiency of the group it provides a basic ability of task oriented leader that can affect the group as long and the group is highly structure as well as have a clearly defined task.

• Research and expertise

This specific theory is based on very intense research as well as it is curated by some of the best experts of this field. Best intense research contributes into the seriousness of the theory and also provides a very thick base for examination as well as leadership.

• Leader identification

Best style gives ability to an organisations for easily identify the best potential leader for a particular group. Best style provide and specific identity of the leader who can leave their coworkers to achieve the main goal set for the group. Leaders with the relationship orientation get easy use their interpersonal skills for providing the better efficiency in the jobs and can be very helpful in dealing with the complex situations when making the decisions.

• Flexibility

This type of leadership style is very flexible fodder crops. It gives an ability to the leader for precisely adopting a very wide variety of groups. Leaders and group relationships can also be very much improved by this specific leadership style. For example if the leadership is very low on its human relations skills this a specific leadership style provide an ability via the management to create ineffective groups by providing clear and define task which increases the overall ability of the leader to provide reward or punishment to their participants.  

All of the above points applies on Jeff bezos as he always thinking about managing the organisation collectively as well as provide an idle identification of leader for Amazon which directly developed a better strategy for maintaining high quality standards in operation in National as well as Fear market. He always used a mix of transformational leadership and contingency leadership theories which help him to provide support to their employees as well as helping the organisation to grow prominently into the operative market. All of approaches word directly based on creating article working position for the organisation while maintaining competitive advantage as well as investing in new regions.