Question

In: Operations Management

What are the advantages and challenges related to marketing and social media? What does the entrepreneur...

What are the advantages and challenges related to marketing and social media? What does the entrepreneur need to be aware?

Expert Solution

Advantages of marketing & social media:

1.social media marketing helps in spreading the word about product and mission of the brand.

2.social media marketing increase the traffic tremendously.

3.It helps to promote your products.

4.It helps in creating brand recognition

5.It helps in getting the feedback from the customers.

6.It helps to understand,what customer want & what they are following.

7.It is not expensive.

Challenges of marketing & social media:

1.Negative comments on social media & negative feedback can damage the reputation of the company.

2.socaial media marketing is time consuming.

3.It is very important to stay active on social media.

4.security & privacy related issues or problems.

What does the entrepreneur need to be aware?

Entrepreneur should be aware of

1.Media,who might cause misalignment between them and their customer.

2.They should be aware of fake news.

3.They should not rely on any information that they got from a single source.

4.They should be aware of the insurance .(which are not necessary but they have to spend a lot of money on that).

5.They should be aware before choosing the business location.

keosha answered 1 year ago

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