Question

In: Operations Management

how e-bay managed to implement change management successfully ?

how e-bay managed to implement change management successfully ?

Solutions

Expert Solution

e-Bay is an American based online retail company, where people can buy and sell their products online. It fulfills all the needs and desires of the customers by sitting at home. There are many competitors of e-Bay in the online retail market like Amazon and Flipkart, which divides the customers to buy the product from any website. In order to achieve success, e-Bay has changed the way of doing the business. Currently, it is present in more than 180 countries and doing exceptionally well in every country. The e-Bay has made changes in the shopping area, helping the customers and sellers buy and sell products quickly. Earlier, it was way confusing for the sellers to sell their products on e-Bay because it was a complicated website, but now, the company has made it simple for the sellers to sell their products on the website, which attracts more sellers to join e-Bay platform and start serving their customers with full dedication. The change is having a considerable impact on the sellers and customers, and it also improves the selling and purchasing experience for them. It will help the company take a competitive advantage over its competitors in the marketplace, and the company can go one step ahead of their competitors by applying valuable changes to their website in the future.


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