Question

what is the brand personality of e-Bay commerce company?(detailed explanation needed)

Brand personality of e-Bay .

Answer 1

e-Bay is an American company, an online shopping platform where customers can buy and sell the products to different people worldwide. e-Bay is an online shopping site that fulfills the customers' needs and desires by sitting at their homes. Brand personality of e-Bay defines the company's brand name, as the company should have an enormous goodwill of themselves in front of their customers, which will help the company take a competitive advantage over its competitors in the marketplace. It also includes the meaning and design of the company's logo, which helps them grow and achieve their organizational objectives effectively and efficiently. We all are aware that competition is at the peak between the commercial companies, and in that phrase, conducting a brand personality will help the company go one step ahead of its competitors in the market, which will also attract the customers towards the company. If the brand equity increases, it will attract more stakeholders to invest in the company, helping the company achieve its objectives successfully.