Question

Many traditional trade show organizers do not foresee that virtual trade shows will become a major threat to the shows themselves. Their view is that nothing can replace seeing and touching a product in person. Find the information about virtual trade show and develop arguments for and/or against virtual trade shows.

Answer 1

Arguments for virtual trade shows:

• It is eco-friendly:

Virtual TradeShows completely prevent the transportation of material and people that reduce the carbon footprint at the event. They also prevent the manufaturibbg of material for events that could increase the waste after the events.

• It is more logical:

It is more logical because in computer company can show the working of products whihc cannot be done in traditional tradeshows.

• It is very easy to track the lead generations:

It makes easy to download material and print what you want about product in the virtual trade show.

• It is very affordable:

Virutual tradeshow is very much affordable in comroasion to the traditional tradeshow because it not only saves time, efforts, and travel time, electricity bill and accommodation costs etc but also very easy to perform with proper technical support.

• It is long lasting and saves time:

It not only save time and money on travel but is very long lasting because it can remain for years even after the true event.