Question

In: Economics

Conduct a VRIO Analysis on the company Yahoo.

Conduct a VRIO Analysis on the company Yahoo.

Solutions

Expert Solution

VRIO analysis:- is a technique to analyse the value, rareness, imitability and organization of an company or institution.

Yahoo company – it is a web portal or web service provider founded in 1995.

The VRIO analysis of yahoo company:

value:

  • it is very popular and valuable online portal
  • Yahoo has acquired 114 companies (as per 2015)
  • Every day millions of people use it.
  • Provide large number of employment globally
  • One of the big search engines in the world also know for yahoo mail, advertising, directory, news etc.

Rareness :

  • Give web users freedom to use their services responsibly.
  •   Simple and user friendly
  • Fast and relevant search and mass integrated range of products   

Imitability :

  • Increasing competition from Google, Face book etc.
  • Losing its market share due to tough competition
  • Increasing demand for other web portal due to their more effective services then yahoo.

Organization-

  • Being an old company yahoo has its loyal consumers.
  • Acquiring more companies to increase its market share
  • Providing more and well integrated range of services to attract more users.

* please give feedback .


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