Question

In: Nursing

Choose one health communication campaign to focus on and explain the campaign to your colleagues. Let's...

Choose one health communication campaign to focus on and explain the campaign to your colleagues.

Let's Stop HIV Together

What is the target audience? Is the target audience suffering from a specific ailment or morbidity (disease)?

Share and describe two objectives of the campaign.

Inform your colleagues if the campaign has demonstrated evaluative success or not? Explain using statistics.

Is the campaign designed to prevent, intervene or rehabilitate the target population? Discuss and explain.

The Let’s Stop HIV Together campaign raises awareness about HIV and its impact on the lives of all Americans, and fights stigma by showing that persons with HIV are real people—mothers, fathers, friends, brothers, sisters, sons, daughters, partners, wives, husbands, and co-workers.

More than a million people are living with HIV in the U.S., and the images and stories in this campaign are reminders that HIV does not discriminate across race, gender, or age.

Then, describe two health promotion methods the campaign utilized to reach the target audience. Did the campaign use public service announcements? Fact sheets? Education groups? Thoroughly explain how and what methods were utilized.

Every voice and every story is important. Individuals featured in Let’s Stop HIV Together have shared their stories to raise awareness, fight stigma about HIV, encourage HIV prevention and testing, and champion the power of relationships in the personal and public fight to stop HIV.

Explain the channels the campaign used to reach the population. Did the campaign use television? Radio? Interpersonal communication?

Whether it’s a conversation, text message, Facebook status update, or a tweet—we must talk to each other about HIV and how we can prevent it. In fact, you can do it right now.

Post two questions you have regarding the campaign. Respond to two questions or the health promotion methods discussed by your colleagues.

Does program plan to expand?

And are these health promotions reaching the youth groups?

Use your text as a resource in addition to the website and other scholarly sources as needed. Include APA citations and references.

Solutions

Expert Solution

Does program plan to expand?

And are these health promotions reaching the youth groups?

This program is can be expanded to other countries to where the incidences of HIV are high.Let’s Stop HIV Together is part of Act Against AIDS, CDC’s 5-year, national communication campaign to combat complacency about the HIV/AIDS epidemic in the United States.

The populations at increased risk for HIV such as African American women or Sex workers, so the campaign can be extended to more targetted group of population to achieve maximum outcome.

These programs are reaching to youth group also. Youth is the majorly involved in sexually transmitted infections because of high energy and taking at risk behavior. (2013) so there involvement in every prevention campaign is very important.

Two questions regarding this campaign?

  1. What are the sustainability plan for this camapign?
  2. Explain about the 3 unique aspects of this campaign?

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