In: Operations Management
use some example to explain the criterion in justifying like product
An example to explain the criterion in justifying like product is below:
Suppose a company in USA manufactures perfume of specific fragrance using its own techniques and manufacturing practices and sells it's under its own brand name locally as well as internationally. Now for instance, some company in UK starts manufacturing similar perfume with almost simliar fragrance using its own manufacturing technique and markets the perfume under its own brand name and sells it locally as well as internationally. Now as per WTO, any trading member of WTO cannot discriminate between the two companies and have to give equal importance to the two brands of perfume since they are both 'like products'. This is the criterion used by WTO in justifying like products and any trading member of WTO cannot discriminate between the two like products and have to import both the products if at all they decide to import, without giving any special treatment to one product and not to other.