Question

In: Operations Management

What would a purpose statement be for a formal business report on the article entitled What's Your Best Innovation Bet by Melissa A. Schilling

Please elaborate more and use simple english words. Also, must be in paragraph form.

Solutions

Expert Solution

Now the purpose statement for this article is that; 

  

The articles clearly highlights the main problem of the article. Based to Schilling, the development of innovations is quiet critical and stimulating because it needs an accurate forecast about the unanticipated market trends as we as future resources. Basically, this article identifies the evolving nature of markets and its frequent changing consumer needs that needs an accurate forecast in order to improve the resources of products for a long term. Additionally, this article presents that it asked the appropriate question in terms of the world of innovation that must comply the future status of technology as well as the consumer needs. In the title, the article ask "What's your best innovation bet?". Hence, the article perfectly suits in the past research since it explains the elements and processes that a company must consider. The statement of this article clearly analyzed its findings in a stable and clear format because it was properly organized its findings based on the three process of creative innovations which can definitely satisfy the future trends of technology and consumer needs. Every step was clearly explained from the article. Eventually, in the last step, the article highlights more on the chosen innovations in the technology aspects such as sports television, financial data, and even academic publishing, that has comply the appropriate technology proportion, proper address in the resources curve, and emphasized on key elements of products. However, the article did not provide an overview in terms of the essential data to present the practicability of the three process in determining innovations, addressing its positions in the resources curve, and focusing on profitable proportions. But, the article has provided a valid and accurate findings even though it did not explain well the reasons of limitations. In total, the article has demonstrated the findings theorotically for the data came from accurate and reliable case studies.  


Before we start, let's define the meaning of Purpose statement. When we say Purpose statement, it specifically defines the purpose, range, and direction of a particular study or article. It provides the reader an overview about what to expect, and what would be the main. It often creates a statement to the reader about the process of the argument, however, it does not present its conclusions that the writer has established. 

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