choose any organisation of your choice be it service or manufacturing related, investigate the following; 1,...

choose any organisation of your choice be it service or manufacturing related, investigate the following;

1, identify clearly and state the organisation's product and service and the customers for those product and or services

Solutions

Expert Solution

Organisation name - Hindustan Unilever Limited (HUL) . This Organization is involved in the business of manufacturing the products and services. this organisation was established in India in the year 1933.

Name of the product and services of HUL are -

Around 36 brands are manufactured by HUL .these includes the following -

These are major indian players

Fair n lovely
Lux
Clinic plus shampoo
Pepsodent toothpaste
Dove
Lipton green tea
Kissan
Ponds etc

These are major foreign players

Pepsi co
Coca cola
HJ Heinz co.
Cadbury

Customer of these products and services

There are mixed type of customers in the organisation.For example the middle class people usually use lux soap fir bathing while upper class people use Dove Soap
HUL deals with more than 700 million customers accross the country
There are large number of buyers and sellers in the organisation basically it is perfect competitive firm

Rahul Sunny answered 1 year ago

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