Question

Internet has changed the way of marketing; argue with suitable example/s

Answer 1

Now a days if we try to do traditional marketing we will soon come to know that they are outdated and inefficient.The reason is that in the past 25 years everything got change through the internet.People are changed. Even if customers are in the stores they use to compare the product with e commerce sites product.

The internet has also changed the traditionall ways of buying and selling the products and has transformed commercial activities. The numbers of e-commerce customers are increasing day by day.

There are many platforms a customer can find the reviews for the product they are searching. These days we use to see the adds on the youtube,facebook and other social media websites. These are the core way of marketing now a days.

Now a days marketing are use to done on various platforms such as;

You Tube

Social Media

The original website itself like amazon, flipkart.

Blogs.

All of above things allow customers to figure out which product is suitable for him by seeing the reviews.

Without the internet one can not thing to buy some product from amazon or any other commercial website.

For example we can see that GoogleAdWords was launched in the year 2000. It allows firms to advertise and reach their target customers based on the products they searched for and the websites they visited.

Social media is another platform where businesses can reach to their target customers. It is another way of encouraging customers to visit your website.

Email is also a way of marketing. It can not possible without the internet. It use to give offers to the customers and invite them for the events.

So in conclusion we can say that digital marketing has made rapid change in the marketing things out. The concept of digital marketing is ruling the World. The Google and social media ads has changed the dynamics of marketing, We can now market our products when the user is searching for it, played an essential role in reducing the cost per conversion.

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