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Barack Obama made excellent use of public relations as a candidate for the Presidency. Now, as...

Barack Obama made excellent use of public relations as a candidate for the Presidency. Now, as President of the United States, he will continue to use public relations activities. Review the six public relations functions (p. 460) and discuss how the Obama administration is making use of each.

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After Barack Obama takes charge a president of the United States there are some new forms of administration is introduced which involves from public relation activities to foreign trade policy amendments. It can be described as below :

In the interim between the election and Obama’s inauguration as president on January 20, 2009, the Bush administration’s is taken over by Barack Obama presidency administration

1.Tackling the “Great Recession,” the “Party of No,” and the emergence of the Tea Party movement

The economic downturn, widely referred to as the “Great Recession” (which officially dated from December 2007 to June 2009 in the United States), included the most dismal two-quarter period for the U.S. economy in more than 60 years: GDP contracted by 8.9 percent in the fourth quarter of 2008 and by 6.7 percent in the first quarter of 2009

Efforts to stabilize the economy included extending $80 billion to automakers Chrysler and General Motors, with the government assuming ownership of 8 percent and 61 percent of each, respectively; the Federal Reserve pumping well over $1 trillion into the economy by purchasing Treasury bonds; and the passage of a $787 billion stimulus spending measure.

Obama had entered office vowing to reduce partisanship in Washington, but he made little progress in that direction in his first year; indeed, the $787 billion stimulus package had been passed in the House of Representatives without a single Republican vote

2.Negotiating health care reform

Although there was also strong opposition to various aspects of the plan within the Democratic Party, the House of Representatives passed a sweeping reform bill in November 2009. The Senate was more circumspect, with Obama seemingly ceding the initiative to the so-called “Group of Six,” a group of three Republican and three Democratic senators led by conservative Democrat Sen

The bill that was ultimately passed in the Senate called for considerably less change than the House bill (most notably excluding the “public option” through which a government-run program would have provided lower-cost competition for private insurance companies)

3.Patient Protection and Affordable Care Act (Obamacare)

on March 23 Obama signed into law the historic legislation, the Patient Protection and Affordable Care Act. Senate passage of the bill of proposed fixes proved arduous, as Republicans introduced more than 40 amendments in an attempt to force another vote in the House

4.Deepwater Horizon oil spill

In the spring of 2010, one of the Obama administration’s big economic initiatives, the financial rescue and control of massive oil spill some 40 miles (60 km) off the coast of Louisiana in the Gulf of Mexico. The spill, which dragged on for months, began in April with an explosion and fire on a deepwater drilling platform that then collapsed, spewing oil that endangered marine life, fouled beaches, and brought a halt to fishing in a huge area

Obama administration’ in July enacted comprehensive financial regulations to control oil spill in deepwater of USA and announced huge package to control marine life and related business

5.Military de-escalation in Iraq and escalation in Afghanistan

As security conditions in Iraq continued to improve, the new administration began slowly removing U.S. military personnel, with an announced goal of ending U.S. combat operations by mid-2010 and exiting the country entirely by late 2011. Meanwhile, in response to the resurgence of the Taliban in Afghanistan, in February 2009 Obama raised the total troop commitment there to 68,000 and began three months of deliberations on the military’s request for another 40,000 troops, ultimately deciding to deploy an additional 30,000 troops over the objections of many Democrats.

other than above public relations activities, obama administration had follwoing official roles

  • The president has many official and unofficial roles. The formal powers and duties of the president are outlined in Article II of the Constitution.
  • As Chief Executive the president can: implement policy, supervise the executive branch of government, prepare executive budget for submission to congress, and appoint and remove executive officials.
  • The head of government is the chief officer of the executive branch of a government, often presiding over a cabinet. In presidential republics or absolute monarchies, the head of government may be the same person as the head of state, who is often also called a president or a monarch.

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