Question

How has the implementation of the National Do Not Call Registry changed telephone marketing?

"Beyond the market and the economy, the company must consider several other factors in its external environment when setting prices." Explain this statement.

What should the price steps of product line pricing take into account?

Describe some important strategies for a marketer of a high-involvement product.

Answer 1

The implementation of the national do not call registry changed telephone marketing yes it is true because it change the attitude and the criteria of influencing the consumer on different platform according to the sellers need and imposing the various promotional tools by continuously imposing and enforcing and persuading the selling and promotional elements through telephone marketing.

Do not call all is a policy where customer decided the way he responded to the calls so now it is not a suicide but it is a consumer side to decide what to accept and what to reject.

Yes it is completely true that be on the market and the economy the company must consider several other factors in its external environment when setting prices because setting up of prices is a major decision of any firm for any organisation because you have to consider your competitors and various government policies and plans and the future structure of the market yes it is also true that future product is also a deciding factor of your competition as a strategy and to decide the price on the basis of your past analysis and future layout plans.

There are various price steps of product line pricing which is to take into account for deciding the price the first step is the cost Structure Analysis next step is the intermediate between the producer and the seller next step is the regulations of the government next step is the attitude and the policies of the competitor and the growth prospects is also a major factor.

Some important Strategies for a marketer of a high involvement product or the quality of the product and the grating Strategies and the standardization strategies which are the most influencing factor in the involvement of a product and to build its structure for future market.