In: Operations Management
Module 04 Course Project - Rough Draft
The rough draft of your course project paper is now due.
Your paper should include the following:
-A brief description of the organization and industry they selected
-At least four key concepts relevant to Operations Management in your organization
-An explanation of how these elements directly relate to Operations Management
-An analysis of how these concepts work together to resolve business problems
-An analysis of how these (4) concepts reflect effective management and efficiency
-An evaluation of operations concerns in global markets
-An evaluation of corporate social responsibility issues with regards to quality and industry standards.
Your paper must 2- 3 pages long besides a cover page and a reference page. It should demonstrate a strong thesis statement supported by research from at least 3 scholarly sources. Both a references page and in text citations must be in APA format.
answer-
1- A brief description of the organization and industry they selected-
the industry i would be choosing is beverage industry which is coca cola which is soft drink manufacturing company.Coca-Cola is one of the world famous and largest brands in beverages industry. The company was established Doctor John Pemberton who was a pharmacist in 1886 in Atlanta, Georgia USA. The brand has since become household drink in over 200 countries across the globe. Carbonate drinks are the single largest component in Coca-Cola Company which account for about 78% of the total volume sold in the 2008. The company has over 3000 beverages products and has about 500 brands in its portfolio these includes Coca-Cola/Diet Coke family, Coca-cola enterprise (CCE) wide range of carbonates includes Fanta, sprite etc.
the ‘Coca-Cola’ brand has been adopted the strategy of global marketing. They are considering the whole world as single market place and uniform marketing strategy was being used Coca-cola for many years, but now the trend is changing and different marketing campaigns are being designed for different regions of the world. . Business decisions are made on a domestic basis to fit in with the culture and needs of the domestic community. In 1919 Coca-Cola decided it was time to go global. The Coca-Cola Company decided to take its operations beyond national boundaries and marketing research was started in central America, china and many other countries of the world. Because of successful and efficient marketing research Coca-cola was able to produce globally in different regions of the world.
2- At least four key concepts relevant to Operations Management in your organization-
four key concepts of operations management in coca cola are-
3-An explanation of how these elements directly relate to Operations Management-
Total Quality Management (TQM) Coca Cola knows product and package quality is a key to ensure their products in the marketplace meet Company requirements and consumer demands. The global nature of their business requires that the Coca-Cola system has the highest standards and processes for ensuring consistent product safety. Coca Cola uses a system that is called Coca Cola management System (TCCMS ) to manage their product quality. That will hold all of their operations in the same standards for production and distribution. It guarantees the highest standards in quality, the environment, safety and the health of customer. And they requires each business within the Coca-Cola system must establish, implement, document and maintain a safety and quality system in accordance with TCCMS requirements is a management approach that aims for long-term success by focusing on customer satisfaction. TQM is based on the participation of all members of an organization in improving processes, products, services, and the culture in which they work. Quality is about manufacturing a product that people can depend on every time they reach for it.
Coca Cola has lots number of vending machines, both new and reconditioning machine, that are placed at various remanufacturing facilities on the U.S. They decided to use the Bar Code Software, the inventories on this machinery were performed manually – a time-consuming, labor-intensive task, to say the least. Information on each vending machine, example location, state of condition, etc., was already placed in Coke’s mainframe computer system. By working with this existing information, Bar Code Software was able to design an inventory system that worked with their mainframe database, without causing any changes to it. We called the new system “Track It .” Track it is specialized software that pulls the information from Coke’s mainframe database and transfers it to handheld terminals with built-in laser scanners.the new system has decreased physical inventory time because it will be automatic control. It also saves money and manpower.
supply chain management is the process to manage the activities in which product transports from its production place to its consumption place. the coca cola uses following supply chain memebers like distributors,whole sellers, retailers to supply thier products to customers.
human resource management by coca coal involves recruiting & training of employees & workers so that any type of problem in the company does not occur. it helps the employee to be effective & efficient at the company.
4-An analysis of how these concepts work together to resolve business problems-
these elements works together to solve problems like production waste, delay in demands, increased cost of production, emplyee turnover etc.like inventory management helps the company to manage a optimum level of stock so that production process does not stop & quality control helps to reduce the waste & decreased the cost of production also human resource management helps the company to make employees more skilled & trained so that work can be done effectively & efficiently.
5- An analysis of how these (4) concepts reflect effective management and efficiency-
total quality control helps in reducing the waste & increase the standards of quality which makes the production process efficient & employees has to perform up to those standards so it increases thier effectivity in performance.
supply chain management helps the management to supply the products at right time to meet the demand of its customers.
human resource management includes the activities like training & performanace appraisal in which workers & employees are trained & asked to perform up to set standards so that work can be done in less time.
6--An evaluation of operations concerns in global markets-
coca- cola operates at global level. it supplies its products almost every country of the world. the following are some concerns in global market-
7--An evaluation of corporate social responsibility issues with regards to quality and industry standards.
coca- cola has been very sensitive in the matters like corporate social responsibilities because it has provided the best quality drinks to customers which are good in tatse but also recyclable which does not impact the society & environment.coca- cola uses raw materials to make its drinks which are safe to consume & never mislead its customers about anything.
ref- Essays, UK. (November 2013). PROJECT REPORT: OPERATION MANAGEMENT IN COCA COLA COMPANY
*as EA, i can answer one out of multiple questions or 4 sub parts of single question but i tried to answer all for your help.hope these answers would help you in your work.good luck & rate.