Question

What are Disney’s biggest strategic challenges? What recommendations would you give the Disney CEO to address the challenges? Be specific.

Answer 1

Some of Disney’s biggest strategic challenges are:

• Reduced Quality - In the past some year, Disney is facing quality issue in some of their entertainment parks. As many of the customers faced the quality issue. which can dissatisfy them during the visit.
• Strong competition -  Disney is working as an entertainment industry. Which work in the preference and taste of the customer. Disney have the number of competitors in the market like Sony, Comcast, Charter Communications etc. So, they face a huge challenge to survive in the market. As their competitors use the various strategies to increase their market share.
• Losing the customer - We can say the huge competition can create a strategic challenge for the Disney. Many of the customer and subscribers are diverted to other platforms. Which may save their cost or give the much more entertainment as compare to the Disney.

Disney CEO must have to make a strategy and company's management must have to more focus on to satisfy the customer. Disney have to search the new market. Which can attract the new customer base. Which help the company to generate some more revenue for the company. Offers and reducing the price for sometime can also attract the new customer base. Which can increase the total customer base of the company. So, CEO must have to change his strategy to attract the customer.