In: Finance
Technological challenges faced by disney are as under-
1) Digital competition -
The competitors of the Walt Disney Company offer movies which are similar to the ones provided by the Disney-Marvel studio.
2) Content piracy -
Digital piracy reduces the revenue of the company. The Walt Disney Company needs to apply SWOT analysis increase its advantages against technological disruption and piracy.
3) Technological disruption -
Technological disruptions present in the Walt Disney Company reduces the profit of the company.
The company have many limited innovations the company needs to innovate continuously for the development of the product. In adopting new technologies the company has faced reactive approaches. The company needs to focus on expansion of its amusement park and all other different types of park.
The company has focused on quality of product and features instead of focusing on continuous innovations. Limited diversification is also a weakness which has been identified during this analysis of Disney.
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