In: Economics
Conduct an analysis of the trading area [using the following criteria: competition, transportation access, parking availability, and nature of nearby stores]and site selection [isolated store, planned shopping center(central business district, secondary business district, neighborhood business district, string), or unplanned business district] for the following retail establishments:
1. the supermarket where you shop
2. a department store where you shop
3. a convenience store near your home
4. your favorite restaurant
To thoroughly examine the types of locations available to the
retailer: Isolated store, district unplanned business, and shopping
center planned after rates retail shopping areas alternatives, the
type of location is decided, select the general location, and
choose a particular site. There are three basic types of
locations.
An isolated store is separated from the wall, not adjacent to other
stores. Not competent, low rent, flexibility, visibility of the
road, easy parking, and reduce the cost of ownership. There is also
a lack of traffic, no variety for buyers, no cost-sharing, and
zoning restrictions.
An unplanned business district is a commercial area with two or more stores located together or nearby. Store composition is not based on planning. There are four categories: central business district, school district business district business community, and chain. A district generally has planned these favorable points: variety of products, services and prices; access to public transportation; proximity to commercial and social facilities; and pedestrian traffic. However, its shortcomings have led to the growth of the mall planned: inadequate parking, the old facilities, high rents and taxes in the popular CBD, discontinuity of bids, traffic and congestion delivery, high rates of theft, and some central cities in decline.
A shopping center is planned owned or managed centrally and well balanced. Usually you have one or more anchor stores and many smaller shops. The planned center is popular because of the extensive goods and service offerings, the expansion of the suburbs, strategic planning and costs, attractive places, parking, lower income and taxes (except for regional centers) is shared, theft rates lower, the popularity of shopping malls (although some people are bored with them), and less attractive shopping center of the city. Negative aspects include the lack of flexibility of operations, restrictions on the goods transported, anchor store and domination. There are three ways: regional, community and neighborhood centers.
I take note of the necessary decisions in choosing a retail
location General First, the specific form of store isolated
business district unplanned or planned shopping location of the
center is determined, for example, whether to locate in a road or
side street; CBD in a SBD, one NBD, or a chain; or a community or
regional center, local shops. pointing to a road, a business
district or mall - then the general location specified.
To describe the concept of location hundred percent required
extensive analysis in evaluating sites each general and specific
location within it. Most importantly, the optimal site for a
particular store must be determined. This is the place to one
hundred percent, and differs depending on the dealer.
To discuss various criteria for assessing general locations for the
retail and specific sites within them pedestrian traffic, vehicular
traffic, parking, transportation, composition shop, the attributes
of each specific site, and the terms of employment should be
studied. An overall score is then calculated for each location and
site, and the best selected.
Affinity occurs when the stores in place of the complement mixture,
and cooperate with each other; everyone benefits from the presence
of others.
Alternative terms to contrast the occupation of a retailer may choose to buy or lease. If leased, terms are specified in a contract straight lease, the percentage of lease, rental graduate, lease maintenance-increase-recovery,