Chapter 4 – Targeting Reflect on the assigned readings for the week. Identify what you thought...

Chapter 4 – Targeting

Reflect on the assigned readings for the week. Identify what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding.

Also, provide a graduate-level response to each of the following questions:

This question gives you more market sizing practice (it’s a skill you’ll need). Using the logic from the chapter, try to estimate the possible market for the number of pairs of football pants a manufacturer could sell in your city. Hints:
1. Go online and find the number of high schools in your city’s school districts. If you live in a large city, focus on only the largest school district.
2. Assume that 90% of those high schools have both a varsity football team (with 40 players) and a junior varsity team (35).
3. Assume also that each player gets 2 pairs of game pants (one in the dark school colors, and one in the light), and on average, 1.5 pairs of white pants for practice

Expert Solution

Refer to the below image for the above mentioned requirement, in a detailed way of explanation.

ekkarill92 answered 1 year ago

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