In: Economics
IMPORTANCE IN BUSINESS
1) Communicating routine message
It serve to document the "who, what, where, why and how," of daily operations. With most routine message desingned for quick scanning by readers eyes, communicators must quickly capture attention and convey crucial details.
2) Building goodwill
Goodwill is the premium that is paid when business is acquired. A build goodwill of business makes a customer confidence as he is provided a great service by the business. It includes brand recogination, skilled labour and consumer loyality.
3) Communicating persuasive message
Effective persuasive message addressed the consumer needs, values and desires. Audience response better to it when they feel the person speaking is similar to them in some way.
4) communicating bad news.
A bad news, letter or email that convey negative information. The important part of it Is that it is the section devoted to reason because without sound reason for denying a request or reveling bad news, a message will fail, no matter how cleverly it is organised.
5) social media
It is an essential piece of our market strategy. It helps to connect with our customers, increase awareness about our brand, and boost our leads to sale.
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