Question

A community obesity task force co-sponsored and partially supported by the local health department, decided the community needed to give more attention to childhood obesity, given that the community’s childhood obesity prevalence is higher than the rest of the state and appears to be increasing. The task force, therefore, voted to initiate an anti-obesity communication campaign featuring images of (unidentifiable) overweight children. For example, one pictures a group of children running in a race, with an overweight child struggling behind everyone else, with a tagline that says, Childhood obesity, it’s no fun. How should the health department assess the communication campaign? Is it informational, persuasive, or manipulative? What level of health literacy does it address? What are the ethical dimensions, if any, of the communication?

Answer 1

child with overweight cause and develop health problems in later life...they may develop with diabetes,high blood pressure,cardiac diseases,high cholestrol and low self esteem in schools..evidence- based obesity prevention plan will be incomplete and ineffective.The institute of Medicine(IOM) commitee for the prevention of childhood obesity concluded best available evidence rather than best possible evidnece is needed..Strategies promoted by the centers for disease control and Prevention(CDC)to help prevention and control childhood overweight..Both the medical system and environmental contexts affects diet and physical activity..
    Health plans can help for informational and persuative implement evidence-based strategies to reduce overweight among children..self management needed that health care providers to help families to manage child weight safely,effectively and efficiently..Medical officers of various health plans can implement to address child overweight..Training and clinical practice for children promote more communication..In some countries protocals help for early dedection and treatment of overweight..childhood awreness posters targetting parents instead of providing information perspective by training can change their behavior..the clinician concerning about family opinion and their goals and solutions..
   'Get more energy' posters promoteawareness with their dietary habits and physical activity..community weight-loss program and nutritional counselling with dieticians will helpful for the treatement..successful prevention of weight loss according to children's and families concern..effictive school based program by promoting physical activity and healthy eating is important..school nurses with record of BMI can provide information to parents regarding overweight..
   Ethical dimensions of public understand about their health concern..public understanding with scientific evidence on prevention and serious illness of crisis more and ethical dimensions in other forms like news coverage,TV programs people among cultural undrstanding of health,weight and fat..UK goverment promotes child obesity identification and prevention y advertising of snack foods by food manufacturer during their television program can help them to reduce the consumption of snack foods..In school meals private contractor can help to avoid sweets and drinks..