Question

In: Nursing

Using the CDC Digital Media Metrics, your journal assignment should address the following: How can social...

Using the CDC Digital Media Metrics, your journal assignment should address the following:

  • How can social media be used to reach target audiences and high-risk populations when addressing public health issues?
  • Which social media platforms do you consider to be most effective to share public health information?
  • What ethical considerations should be made when disseminating public health information on social media?
  • Conclude with a reflection on how you might utilize the content covered in this course and how it will be applicable to your current or future position in public health.

Be sure to support your response with relevant resources, which should be cited according to APA style.

Solutions

Expert Solution

1 With the advent of modern technologies ,they are widely used to meet health objectives.Social media has become an integral part in the health care field.They are designed to be engaging.There are potential risks benefits and challenges of truly embracing the social component in public health practice.Recent studies have shown the effectiveness of and implications for using social media and other digital media in health promotion and disease prevention endeavours,finding mixed and in some cases ,less than compelling evidence of efficacy in impacting public health.Public health practicioners must embrace the characteristics and functionality of social media to engage members of digitl communitiesin interactive convetsation about health which is called social media engagement.

2 Facebook ,whatsapp,messenger.

3 Conversations in social media about public health topics are hapopening whether we participate or not.Public health communicators need to step further into social media engagement and embrace the social nature of social media.We must determine how social media engagement principles can best support an organizations overall overall communication objectives .it is necessary to identify the key metrics and measures that will show the value of social media engagement for their organization and drive ongoing improvements in engagement.

The content gives some pointers about the possible use of social media for targeting audiences when addressing pubic health issues.Older models of health education are inadequate.Social media engagement helps us to remain updated and pave an easier way to spread the public health information to the people

References -

Korda H,Itani,Z.Harnessing social media for health promotion and behaviour change.Health Promot Pract .2013;14:15-23.


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