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In: Operations Management

How are social media and data analytics used to address the coronavirus pandemic? Describe and give...

How are social media and data analytics used to address the coronavirus pandemic? Describe and give your opinion on this approach.

PS: I would appreciate it if the answer is detailed because this is a very sensitive topic im dealing with and I hope you could show me the big picture. Much appreciated and thanks

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Expert Solution

Solution:

COVID-19 has changed the way we lived our daily lives and there have been numerous changes we are undergoing to curb the effect of this virus. The spread of this virus has been challenging across the world and there have been tremendous efforts across the world to mitigate the impact of this deadly virus and develop a living mechanism that can help us co-exist in this situation of coronavirus pandemic. It is extremely important that during this time we must have appropriate communication with the governments of our respective countries to help us know the steps we must implement to curb the spread of the virus. This is where social media has come to play an extremely crucial and vital role.

Social media has been influential in keeping us all in touch with the worldly affairs that are going on in the times of coronavirus. Many institutions, governments across the world are using social media channels to spread important and authentic information to their people with their official channels helping the people with up to date information and steps to take to ensure safety from coronavirus. The government has been using social media channels to track the people who have been infected with the virus and gather their travel information from their social media accounts to understand possible touchpoints of the COVI-19 positive patients so that the government can quarantine such touchpoints and curb the spread of the virus. Social media has also been one of the most influential channels for regulating bodies to communicate with their people.

Along with social media, data analysis has been the major aspect that is been in use across the world. With the use of data analysis governments across the world can predict the spread of the virus in their country using sophisticated predictive models helping governments analyze future scenarios and make the necessary adjustment to mitigate the impact of these future scenarios. The example would be the use of exponential forecasting to forecast the number of positive cases and visualize the pandemic curve and take appropriate measures to ensure that the pandemic curve is flattening as soon as possible to stop the virus from spreading fast. Data analysis has also been used in analyzing the data about how much requirements will be for protective kits, medical equipment, and other necessary tools needed to fight the virus, and then we can pace up the production to match the demand with what is predicted requirements of the future.

Hence, the use of technology has been very crucial in keeping the world connected mind the [panic situation across the globe. The social media is also helpful to keep the people entertained during the times of nationwide lockdown in many countries and helps people be connected and avoid being at risk of depression or mental illness. Hence, social media has been very much instrumental in our fight against COVID-19 and will prove to be an important tool to have in the future as well.

Hence, these are the ways in which social media is used across the globe to fight the spread of COVID-19.


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