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In: Economics

Write about amazon design and structure and tell us about what we want change in it?

Write about amazon design and structure and tell us about what we want change in it?

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Expert Solution

Amazon organizational structure enables extensive control on global e-commerce operations. An organizational or corporate structure establishes the design and system of interactions among members of the firm. For example, Amazon’s corporate structure determines how managers direct and influence operational activities in various business areas. As a leading online retail business, Amazon.com must maintain an organizational structure that adequately supports its expanding market reach. An evolving corporate structure also benefits Amazon as the company adds more products and gradually diversifies its business. The design of this structure complements the technological foundation of the business. Such complementation makes Amazon’s corporate structure a determining factor in the company’s ability to withstand the effects of competitors, such as Walmart, Apple, Google, Microsoft, and many other businesses with online and non-online operations. Considering the aggressiveness of competition, it is essential that structural characteristics strengthen the company to ensure continuing e-commerce success.

Amazon.com Inc.’s organizational structure enables extensive control on global e-commerce operations. An organizational or corporate structure establishes the design and system of interactions among members of the firm. For example, Amazon’s corporate structure determines how managers direct and influence operational activities in various business areas. As a leading online retail business, Amazon.com must maintain an organizational structure that adequately supports its expanding market reach. An evolving corporate structure also benefits Amazon as the company adds more products and gradually diversifies its business. The design of this structure complements the technological foundation of the business. Such complementation makes Amazon’s corporate structure a determining factor in the company’s ability to withstand the effects of competitors, such as Walmart, Apple, Google, Microsoft, and many other businesses with online and non-online operations. Considering the aggressiveness of competition, it is essential that structural characteristics strengthen the company to ensure continuing e-commerce success.

Amazon’s organizational structure enables managerial control. Strategic management initiatives are comprehensively implemented through such control. The characteristics of this structure also provide support necessary for Amazon.com Inc.’s new product launches in the e-commerce market, as the corporation diversifies its operations. Future elements of the corporate structure are expected to capture business necessities based on new organizational components that represent a more diversified corporation.

Amazon has a functional organizational structure. This structure focuses on business functions as bases for determining the interactions among components of the organization. The following characteristics are the most significant in Amazon’s corporate structure:

  1. Global function-based groups (most significant feature)

2.Global hierarchy 3.Geographic divisions

Rahul Sunny answered 1 year ago
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