Question

Consumer Behavior Model: Environmental factors Student can use the model of consumer behavior to identify those environmental factors most likely to affect the consumer decision making for Tesla Model S or X.. Refer to the model of consumer behavior and identify two of the most important environmental factors you think are relevant to the customers of your product or service offering. Explain your choices.

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Answer 1

Two important factors are

Consumer Behavior – Personal Factors

Various individual factors additionally impact the shopper conduct. Actually this is one central point that impacts shopper conduct. The sub factors under individual factor are recorded beneath.

Age and life cycle organize

Age of a shopper and his life cycle are two most critical sub factors under individual elements. With the age and the life cycle the customers buy choices and the thought process of procurement changes, with his choices of purchasing items change. Subsequently this stage affects buyer conduct.

Occupation

Control of a shopper is influences the merchandise and enterprises a buyer purchases. The occupations assemble has better than expected enthusiasm for purchasing diverse items and administrations offered by associations. Truth be told associations deliver isolate items for various word related gatherings.

Monetary or financial circumstances

Everything can be purchased and sold with the assistance of cash. In the event that the financial circumstance of a customer isn't great or stable it will influence his buy control, truth be told if the buyers or the economy of a country is enduring a misfortune it insubordinately influences the shoppers buy or spending choices.

Way of life

Individuals beginning from various societies, sub societies, occupations and even social class have distinctive styles of living. Way of life can affirm the intrigue, assessments and exercises of individuals. Distinctive ways of life influence the buy example of purchasers.

Self idea and identity

Each individual is extraordinary and have unique and particular identities. Their particular identities and unmistakable physiology impacts their purchasing choices. Subsequently buy of items and administrations concedes from individual to individual.

Buyer Behavior – Psychological Factor

4 mental components influence shopper conduct emphatically. We should take a gander at them in detail.

Inspiration

Inspiration is actuating the inner needs and prerequisites of the purchaser. It can likewise be portrayed as objectives and requirements of the purchasers. Inspiration stirs and coordinates the shoppers towards specific objectives. These requirements can be mental necessities, needs of security, social needs, regard needs and furthermore self completing needs.

Observation

Observation is detecting the world and the circumstances around and afterward taking a choice in like manner. Each individual look as the world and the circumstances in an unexpected way. The judging capacity and limit of each individual is unique and subsequently the take a gander at the world in an unexpected way. This is the thing that isolates the choice taking capacities.

Learning and experience

Learning is the exploration of items and administrations before the shopper takes the choice of purchasing an item. Learning and self teaching nowadays is done on the web and furthermore in gatherings. Experience is taking a lesson from the past encounters of an item and administration. Learning and experience both again assume a critical part in affecting the shopper's conduct as it impacts their buy choice.

Demeanor and convictions

Demeanor is a purchaser's positive and negative enthusiastic condition or passionate feeling, additionally its propensity of response to specific activities and practices. Convictions of individuals that are the conviction that individuals accept the items to be as make the details of the items. Consequently state of mind and convictions are likewise imperative and should be contemplated while examining human conduct.