Categorical/Topical: The categories function as
a way to help the speaker organize the message consistently. The
goal of a categorical/topical speech pattern is to create
categories of information that go together to help support the
original specific purpose. For example.
Specific Purpose |
To persuade a group of high school juniors to apply to attend
Generic University |
Main Points |
I. Life in the dorms |
II. Life in the classroom |
III. Life on campus |
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Comparison/Contrast: While this pattern clearly
lends itself easily to two main points, we can also create a third
point by giving basic information about what is being compared and
what is being contrasted. Let’s look at two examples;
a two-point example a three-point example.
Specific Purpose |
To inform a group of physicians about Drug X, a newer drug with
similar applications to Drug Y |
Main Points |
I. Show how Drug X and Drug Y are similar. |
II. Show how Drug X and Drug Y differ. |
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a three-point example.
Specific Purpose |
To inform a group of physicians about Drug X, a newer drug with
similar applications to Drug Y |
Main Points |
I. Explain the basic purpose and use of both Drug X and Drug
Y. |
II. Show how Drug X and Drug Y are similar. |
III. Show how Drug X and Drug Y differ. |
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Spatial:The spatial speech pattern organizes
information according to how things fit together in physical space.
This is best to be used when the main points are oriented to
different locations that can exist independently. We’ll look at two
examples :
involving physical geography involving a different spatial
order.
Specific Purpose |
To inform a group of history students about the states that
seceded from the United States during the Civil War |
Main Points |
I. Locate and describe the Confederate states just below the
Mason-Dixon Line (Virginia, North Carolina, and Tennessee). |
II. Locate and describe the Confederate states in the deep
South (South Carolina, Georgia, Alabama, Mississippi, and
Florida). |
III. Locate and describe the western Confederate states
(Louisiana, Arkansas, and Texas). |
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involving a different spatial order:
Specific Purpose |
To explain to a group of college biology students how the
urinary system works |
Main Points |
I. Locate and describe the kidneys and ureters. |
II. Locate and describe the bladder. |
III. Locate and describe the sphincter and urethra. |
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Chronological:This places the main idea in the
time order in which items appear—whether backward or forward.
Here’s a simple example.
Specific Purpose |
To inform my audience about the books written by Winston
Churchill |
Main Points |
I. Examine the style and content of Winston Churchill’s
writings prior to World War II. |
II. Examine the style and content of Winston Churchill’s
writings during World War II. |
III. Examine the style and content of Winston Churchill’s
writings after World War II. |
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Biographical: generally used when a speaker
wants to describe a person’s life—either a speaker’s own life, the
life of someone they know personally, or the life of a famous
person. By the nature of this speech organizational pattern, these
speeches tend to be informative or entertaining; they are usually
not persuasive. Example.
Specific Purpose |
To inform my audience about the early life of Marilyn
Manson |
Main Points |
I. Describe Brian Hugh Warner’s early life and the beginning of
his feud with Christianity. |
II. Describe Warner’s stint as a music journalist in
Florida. |
III. Describe Warner’s decision to create Marilyn Manson and
the Spooky Kids. |
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Causal:The causal speech pattern is used to
explain cause-and-effect relationships.This pattern will focus on
two basic main points: cause and effect. In the first main point,
causes of a phenomenon will be discussed, and in the second main
point how the causes lead to either a specific effect or a small
set of effects. Let’s look at an example.
Specific Purpose |
To inform my audience about the problems associated with
drinking among members of Native American tribal group |
Main Points |
I. Explain the history and prevalence of drinking alcohol among
Native Americans. |
II. Explain the effects that abuse of alcohol has on Native
Americans and how this differs from the experience of other
populations. |
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Problem-Cause-Solution: Another format for
organizing distinct main points in a clear manner is the
problem-cause-solution speech pattern. In this format a problem is
described , what is causing the problem is identified, and then a
solution is recommended to correct the problem.
Specific Purpose |
To persuade a civic group to support a citywide curfew for
individuals under the age of eighteen |
Main Points |
I.Demonstrate that vandalism and violence among youth is having
a negative effect on our community. |
II. Show how vandalism and violence among youth go up after
10:00 p.m. in our community. |
III. Explain how instituting a mandatory curfew at 10:00 p.m.
would reduce vandalism and violence within our community. |
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Psychological: a psychological speech pattern
in which “a” leads to “b” and “b” leads to “c.” This speech format
is designed to follow a logical argument, so this format lends
itself to persuasive speeches very easily. Let’s look at an
example.
Specific Purpose |
To persuade a group of nurses to use humor in healing the
person |
Main Points |
I. How laughing affects the body |
II. How the bodily effects can help healing |
III. Strategies for using humor in healing |
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I would choose for Casual Speech Pattern for my speech topic
because of the following impacts:
- causal speech pattern explains cause-and-effect
relationships.
- It not just allows you to introduce the audience with a
phenomena but also let's you explore the causes for the phenomena
along with looking at the effects from the phenomena.
- This pattern let's you cover all the aspects of a topic,
ranging from the history to prevalance and from reasons to
implications
- This pattern not just makes it easier for the audience to
understand and relate with the topic but also cross examine,
analyse abd evaluate different sides of it