Question

Marketing Research

2) Describe what exploratory, descriptive, and causal research is and how they are related to one another. Provide an example of each type of research.

3) What are the four requirements for claiming causality? Do we meet these requirements in the following situations?

• Good user design led to Google’s Android becoming the market leader.

• When Rolex charges a higher price, this increases sales.

• More advertising causes greater sales.

Answer 1

ANSWER 2 :

RELATION BETWEEN EXPLORATORY ,DESCRIPTIVE, AND CASUAL RESEARCH

The huge objective of exploratory research setup is to discover considerations and bits of information though elucidating research design incorporates portraying market perspectives and limits. Regardless, causal research arrangement endeavors to choose the explanation sway associations in the investigation one is driving.

A huge component of the exploratory research configuration is its versatility, its adaptability, and the front completion of the hard and fast research plan. In any case, expressive research arrangement is separate by the past arrangement of unequivocal hypotheses from recognitions and studies. This structure is pre-orchestrated and sorted out. A causal research approach can proceed through at any rate one free factor. Other mediating factors that fall under this structure can in like manner be controlled.

An exploratory research approach includes the usage of diagrams, logical examinations, information from various assessments, and abstract examinations. On the other hand, the spellbinding exploration approach uses information from various assessments, sheets, examinations, and recognitions. A causal research setup cautiously uses tests.

Example of exploratory reseach- An assessment into the activity of individual to individual correspondence districts as a fruitful publicizing correspondence channel. An assessment concerning the strategies for the advancement of the idea of customer benefits inside the neighborliness division in London.

Example of descriptive research- if we have to acknowledge what percent of the masses would rule for a Vote based or a Republican in the accompanying presidential political choice, we are basically enthusiastic about depicting something.

Example of causal research - if, despite everything that we did a general evaluation of open supposition to endeavor to choose if a progressing political advancing exertion changed voter tendencies, we would essentially be thinking about whether the campaign (cause) changed the degree of voters who may make a voting form Choice based or Republican

ANSWER 3:

Requirements for claiming casuality:

It's critical to comprehend what establishes a setback misfortune and what doesn't.

Typical mileage or dynamic weakening after some time doesn't indicate a setback misfortune. To qualify as a loss misfortune, the harm, devastation or loss of property must emerge from an abrupt, startling and surprising occasion, similar to a flood, storm, tornado, fire, seismic tremor or volcanic emission.

For instance, if your home's rooftop should be supplanted in light of the fact that it's 30 years of age and your protection doesn't cover the substitution, that wouldn't be viewed as a setback misfortune. In any case, if the rooftop is harmed in a tempest, that could be a loss misfortune.

Reasons for loss misfortunes can incorporate (yet aren't constrained to, and there are special cases) …

• Tremors
• Flames
• Floods
• Destruction or movement of a home, at the administration's organization, on the grounds that a debacle has rendered the home risky
• Sonic blasts
• Tempests, including typhoons and tornadoes
• earthquakes
• volcano

No the following requirements does not considered for claiming casuality

Thankyou