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In: Operations Management

My paper is part of the experimental management class, in the paper I included a SWOT...

My paper is part of the experimental management class, in the paper I included a SWOT Analysis, Financial Review, Marketing Strategy & Economic Review, Organizational Structure and Recommendations. write a paragraph of a thesis statement of Nike Inc.

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Expert Solution

As asked in the question please find below paragraph which can be used as thesis statement for your paper

Success lies in the long term goal and mission embedded while creating a company. The mission statement of Nike perfectly justifies the reason for the tremendous success of the company. Their mission is to simply bring the athlete out of every human being. The company not only restricts itself to a few customer bases comprising of athletes but also innovate their products for the use of every common man who wants simply wants to expand their potential. They do this by creating extraordinary sports innovation. This makes their products far more durable, long-lasting & provides a perfect satisfaction to any user using their products. The company has established retail outlets at every corner presently Nike products are more widely available on all the online portals and the company has also established a channel of independent franchisee. Over the years Nike has absolutely been the best in developing apparel and sports shoes which gives its user an ultra edge over other similar products. Nike has perfectly captured in its product the durable feature of being of the best quality along with successfully capturing the recent trend of style in the market. It surely presently is and in the future continue to be the king of the apparel and shoe segment.


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