In: Accounting
Andrew Sinclair operates a lawn care business. He offers customers a choice of two services. The first service, basic lawn care, includes mowing and trimming of all lawn areas. Andrew bills these customers $37 per hour, and his variable cost for providing this service is $25 per hour. Andrew also offers deluxe lawn care services, which includes flower bed maintenance in addition to basic lawn care. He bills his customers $68 per hour for this service, and his variable cost for providing this service is $32 per hour. Andrew currently spends 1 hour of his time providing deluxe lawn care services for every 4 hours of basic lawn care services. Andrew also incurs $67,200 in fixed costs per year running his business.
What is Andrew’s profit equation? (Use contribution margin per hour to calculate the answer.)
| $enter a dollar amount x + enter an appropriate value (enter an appropriate value x) - $enter a dollar amount = Operating income |
| Basic lawn care | Deluxe lawn care services | |
| Selling Price | $37 | $68 |
| Less: Variable Cost | $25 | $32 |
| $12 | $36 | |
| Let total time spent for deluxe lawn care services be X and | ||
| Let total time spent for basic lawn care services be 4X | ||
| So Andrew’s profit equation | ||
| [($36 X) + ($12*4X)] - $67,200 = Operating income | ||