Question

In: Economics

Most consumers don’t think about security or privacy until it has been compromised and they must...

Most consumers don’t think about security or privacy until it has been compromised and they must deal with the consequences. Your manager at the CPA firm where you work has asked you to produce a customer-oriented security and privacy brochure as part of a rollout plan for new online services the firm plans to offer. When asked for the details of these services so you can write about them, the reply is “I want you to tell me what typical customers really want and need, and then we’ll figure out how to deliver them. I want to start with the notion of security and privacy first!” He walks over and lovingly pats one of the big double doors on the front of the midsized fireproof walk-in safe that fills a back corner of his office. “This lovely old sweetheart is no longer impressive enough to earn us customers concerned about security and privacy.” What issues should the firm be concerned about and what should one include and address in such a brochure?

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Solutions

Expert Solution

The brochure intended to maintain the security and privacy of the customer or client utilizing these online services shall be designed to have following information:

  • Reference to the Federal and State Government laws under which the security and privacy requirements of the customer of the online service is being provided.
  • Also mentioned shall be the limitation of the liability as per the applicable law.
  • It should contain information for identification and identification confirmation of the individual customers or the companies.
  • It shall contain a bullet point that the information provided by the individual or the company are true and he/she/they stand by this information.
  • It should also contain the intent of buying or hiring these services.
  • It should also contain a clause mentioning that in case of any change or addition or deletion of the information earlier provided or intended services, the CPA Company should be informed.
  • That this service should not be used to collect any information on financial deals and details of their customers.
  • That it is deemed the client or customer information collected for the business purposes shall not be used for any other purpose and other than the intended use of the service.

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