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In: Operations Management

starbucks corporation 1. Explain key factors in building a clientele 2. Explain the role of customer...

starbucks corporation

1. Explain key factors in building a clientele

2. Explain the role of customer service as a component of selling relationships

3. Discuss motivational theories that impact buying behavior

4. Implement techniques to increase customer’s product exposure

5. Analyze competitors’ offerings

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