Question

Q1. Explain what companies should do to make employees contribute towards the strategic management process in the organization.

Q2. Why do many organizations fail to implement plans successfully?

Q 3&4 : Case: Maestro Pizza

Entering the food industry nowadays became harder than before. The people now pay extra attention to even small details when it comes to food. The variety of food kinds, the way the food being served, the quality of food, the price, and even the place decoration! Furthermore, there are tons of restaurants (competitors) those being in the food industry for decades which makes it even harder to compete with them. Not to mention if a new restaurant will serve one kind of food that already being served by other expert restaurants.

Here we talk about a new restaurant in Saudi Arabia that successfully entered the food industry and managed to compete existed restaurants who are serving the same kind of food for a long time and even considered the best in the world of serving such food! The restaurant's name is Maestro Pizza which is locally founded and operated by Saudi people. This restaurant has successfully dominated the market and stole the throne from underneath of many other pizza restaurants like Pizza Hut and Domino’s Pizza and others.

In the context of the above case analyze and provide solutions to the following questions:

Q3. Bargaining power of consumers.

Q4. Suggest strategies to differentiate Maestro Pizza products and services with its competitors.

Answer 1

Answer 1:

Companies must take following measures in order to make employees contribute towards the strategic management process in the organization:

· Companies must engage all the employees while implementing their strategies.

· The strategic objectives must be clearly explained to employees.

· Transparency in the system must be maintained throughout the process.

· Clarity in key activity area of every employee should be ensured.

· Every employee must know that their role in strategic management process is important.

· Employees must be aware that how their work aligns with strategic objective.

Answer 2:

Many organizations fail to implement plans successfully due to following factors:

· Lack of effective planning,

· Inefficient control system,

· Poor monitoring,

· Improper management,

· Inadequate strategies,

· Negligence from superiors

Answer 3:

After going through the given analysis of Maestro Pizza, Bargaining power of consumers can be identified as high when it comes to fast food industry. The reason is that consumers now pay extra attention to even small details when it comes to food. And they have the power to exert pressure on businesses to fulfil their demand of high quality, better product, and better service at low price.

With tremendous competition in food industry Maestro Pizza managed to successfully dominate the market and leave behind many other pizza restaurants and big brands like Pizza Hut and Dominos because high competition gave more options to consumers to choose from them.

Therefore, to leverage bargaining power of consumer, Maestro Pizza interpreted buyer power and offered consumers what they demanded and become the market leader.

Answer 4:

Strategies to differentiate Maestro Pizza products and services with its competitors are highlighted as follows:

· Maestro Pizza must ensure that they use high quality raw material in their products.

· Maestro Pizza must concentrate on providing products that justify value for money.

· They must concentrate on responding quickly after receiving orders.

· Being a local company they are aware of local taste and they must utilize it as their USP (unique selling point) for differentiating their products.